TikTok vs. Google: The Battle for Search Supremacy
What You Need To Know — The Rise of TikTok as a Search Engine Powerhouse
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Google has a New Contender — TikTok is Reshaping the Way You Discover Information Online
What you may bot know is that TikTok — a video-sharing social media platform — is now boasting that 64% of Gen Zers use it as the “go-to” search engine platform!
You heard that right — TikTok is now challenging Google’s long standing dominance of the search engine space!
A Shift in User Behavior and Preferences
The reason why TikTok is the go-to platform for GenZers to use is clear.
Gen Zers gravitate to TikTok for these reasons — as their preference for search engine queries:
- TikTok’s intuitive interface
- Bite-sized content, and
- Algorithm-driven recommendations!
Indeed, TikTok has figured out the secret sauce that ensures the Gen Zers are able to have a productive experience using their search engine to locate quick tutorials, product reviews, or entertainment!
How TikTok is able to offer Something Google Does Not Offer
There are two things that set TikTok apart from Google — concerning how TikTok more effectively delivers what GenZers want.
- 1. TikTok uses user-generated content to permit users to locate information in a more transparent and relatable manner.
In this way, TikTok can offer a viewer more real-life scenarios — that Google lacks.
- 2. Moreover, TikTok provides a more digestible and entertaining way to use their search engine by utilizing short-form video content!
How TikTok is More than a Social Media Platform
TikTok has discovered how to build upon its ability to seamlessly integrate entertainment and information.
Quite simply, it has morphed into an increasingly popular cultural phenomenon that is recreating the way that its users interact with online content!
TikTok — Using its Disruptive Technology and Know-how to Grow Even Bigger
Although Google may continue to offer rock solid performance in the search engine space, TikTok’s disruptive influence will herald a new dawn of discovery — where entertainment and its disruptive technology converge in unprecedented ways!
Conclusion — and The Takeaway
TikTok is indeed seriously challenging Google’s position as the number one go-to platform for search engine queries.
TikTok has figured out how to leverage its expertise in providing an intuitive interface, unique algorithmic recommendations , and a compelling emphasis on user-generated content — to provide a serious alternative to Google’s traditional search engine platform!
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My thanks to Sahil Patel for publishing my article in his stellar Reciprocal publication!
I would like to recognize the work of these incredible writers,
Terry Day and Kerrie Gutierrez-Diaz
whose writing is over the moon — please read them when you can:
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Global Thought Leaders’ Advice
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And now — For something that will lift your spirit:
FYI — I use the pen name, Luna Maypole — — Patrick Oconnell:
Don’t miss Luna Maypole’s latest Chapter of
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Don’t miss Chapter 16:
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The Sands of Destiny: NM-Kitty’s Quest in Tehran, Iran — CH 16 (NOT chapter 12)
A Feline Heroine’s Journey to Uncover the Ancient Prophecy
My NM-Kitty YouTube Playlist is located here –
check it out today:
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The Fellowship of Dreams — The Theme Song — aka “Love’s Gentle Refrain”:
Audio & Music credit:
Created by the author:
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Elara’s Song — “Love’s Gentle Refrain:
“Let rusty steel a while be sheathed,
And all those harsh and rugged sounds,
Of bastinadoes, cuts and wounds,
Exchanged to Love’s more gentle style.
Our stern alarums changed to merry greetings,
Our dreadful marches to delightful measures.”
- — — — Richard III — Shakespeare
Audio & Music credit:
Created by the author:
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Also — Something else to lift your spirit:
Follow your bliss — Your daily dose of joy — @funfactoids4u –
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Have you followed Aleph and Omega — The protagonists in my short story fictional series “The Fellowship of Dreams”?
Don’t miss the latest chapter (written in the style of #Tom Clancy):
The latest chapter –
Located at Lampshade of Illumination — is here:
Shadows of Betrayal in the Aegean Paradise -Part 22
Aleph and Omega Go to Santorini, Greece -
Shadows of Betrayal in the Aegean Paradise -Part 22
Aleph and Omega Go to Santorini, Greece
medium.com
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But wait — there’s more: Don’t Miss:
Don’t miss the latest chapter of my novel — that I have serialized in Lampshade of Illumination (a Medium Publication), “Abalon Rising — The Chronicles of Abalon and Abrixis — The Quest for Balance” -
My latest installment:
Abalon Rising: The Chronicles of Abalon and Abrixis — Quest for Balance -Part 1-Ch 8
Dawning of a New Era-The Immortals’ Arrival and Their Impact on Abalon and Abrixis
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And Last — But Not Least- Don’t miss the latest installment of my fantasy fiction series:
“The Soto Voce Resitance Movement — A Clear and Present Danger to the Status Quo?”
My latest installment:
The Soto Voce Resistance Movement — A Clear and Present Danger to the Status Quo? -Part 2-Act 2
Claws and Camaraderie
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