In-Product Intercepts for User Research Recruitment

A story about recruitment methods that worked 3x better for us.

Magera Moon
Sep 22, 2020 · 6 min read

Recruiting interview subjects for a research study can be hard. You spend countless hours crafting recruitment campaigns and eligibility surveys, send 100s if not 1,000s of emails, and yet still have trouble finding candidates. This is a story about a recent project, and…