Business opportunities are like buses — there’s always another one coming along
By TRISOFT team
As a developing entrepreneur with the drive and competence to start down a new and promising path, you might know that there is something you would like to try, but are not sure of what that something is, specifically. That’s why you must consider and analyze as many business opportunities as possible.
A business opportunity is a venture that addresses a certain need on the market, disposes of the means to fill that need, a method to apply those means concretely and a manner in which to benefit from all the work invested in it. All these elements must take place within the same timeframe, which is also called the window of opportunity. If all elements are unique, exploited with skill and determination, and oriented toward finding a niche in the market and dominating it, success won’t miss you.
Filling a gap
Choosing the right business opportunity for oneself may be difficult, but it might help to learn more about all the types of business opportunities that exist. You can do this by reading online articles, specialized magazines and books written by successful entrepreneurs in the domain you would like to pursue. The business must fill a gap in the market, come up with a new and brilliant manner of doing things, or simply offer the best services available in a certain field, at a certain period. However, the only way to find out if an idea is going to work is to test it!
Get to know your potential clients, find out what their needs and expectations are, and build on that; become informed regarding the competitors already established on the target market, thus identifying the individual path left for you to take; keep yourself up-to-date with the latest trends and developments in the domain, so that you will not be caught off guard; and, most importantly, rely on your instincts — successful entrepreneurs don’t waste time talking, but rather learn by doing!
The right choice
If you have thus pinpointed a few business opportunities that you would like to try out, the next step is to choose one. Not necessarily the right one, because you never know what the right one actually is, but choosing is essential! It’s very important to remember that, if one thing doesn’t work out, you can always get started on another one. If things aren’t quite falling into place with a business idea, just cut your losses, regroup and be ready for the next one. As serial entrepreneur Richard Branson said, “Business opportunities are like buses — there’s always another one coming along”. More often than not, when something doesn’t go our way, we get a laser-like focus and only concentrate on what happened and how everything ended up crumbling down, forgetting to look ahead and see the next thing waiting around the corner.
Easy come, easy go
Business opportunities come and go. When you miss one, chances are good that there is another one coming along. However, we don’t need to jump straight into the next one, but rather assess if it is worthy of our time and effort before we invest in it. And if that means missing the next few opportunities, in view of ending up with the right one, then it’s worth it. A successful entrepreneur doesn’t invest in every opportunity that comes his way, but rather evaluates which one fits best with his business view and will eventually bring the best results.
After all, you don’t even have to wait for the next opportunity to just present itself; you can actually go out and make it happen. Waiting around won’t lead to instant success — you have to be open to possibilities, examine them, choose the right one for you and create new ones along the way. Who says that you can only try out one idea at a time? As the saying goes, it’s not smart to put all your eggs in one basket. The more pies you have a hand in, the more chances for at least one of them to become productive and yield successful results. Proactive people are always on the lookout for opportunities. Not only reacting to change when it happens but contributing to it and making it happen.
At TRISOFT, we encourage you to take your boldness and initiative to a whole new level and try out as many business opportunities as you can. There are many chances to come and you can even create some of them on your own. So keep dreaming, keep working, don’t be afraid to take risks, invest effort and passion, and success will be just around the corner.