INTERVIEWING

Talking about things…for research. YES!!!

On most days I thoroughly enjoy speaking with just about anyone willing to have a conversation. I love to listen because it informs me, surprises me, and most importantly keeps me apprised of things I have not or cannot experience myself. Keeping a story going can be as simple as making eye contact, nodding, muddling uh huh or simply not putting your iPod earbuds into your ear. Collecting information for research via one-on-one conversation is similar, as it relies heavily on listening but involves another important factor. Purpose.

Interviews are a reliable and purposeful method to learn, discover and uncover attitudes and behaviors related to a research subject. Whether structured, semi-structured or unstructured, without a goal or purpose the time is likely wasted. Sometimes I have a difficult time remembering that interviews are guided, not free form.

PROCESS

To keep myself on track for an interview related to healthcare I utilized a semi-structured process. With a script as guidance I probed when necessary. Setting up the camera equipment and sound recording is another topic all topic. Piece of advice, set up well in advance of the interview and run a practice interview before the real thing. Camera noises and flickering lights are distractions for the interviewee and can reduce the quality of content provided.

REFELECTION

Interviews are fun. Enthusiasm encourages the interviewee to provide more information. Don’t try and take copious notes while asking questions, try to get an accomplice. Make eye contact. Start with soft questions. Provide water. Take breaks. Use props as necessary.