The Salon Owner’s ‘How to Survive Holiday Season’ Manual

Hrachuhi Arakelyan
RetentionForce
Published in
2 min readDec 23, 2019

So, it’s that time of year again. Where all your clients want all of their treatments doing yesterday at the latest, as they wax, flip, preen and polish their way into the holiday season.

Many salons make the mistake of carrying on business as usual during the holidays, blaming the fact that they are too busy to fully get behind the holidays, but if you haven’t resourced and provisioned properly, then one sick team member or a closed supplier can be all it takes for the whole thing to collapse in a heap.

But the holiday season is an opportunity like no other. You’ll see new clients who can become lifelong ones, sell products and gift vouchers like they are going out of style and if you’re smart, open up your existing client base to new treatments, services, and products that they wouldn’t ordinarily consider.

So, what do you do to make sure your salon not only survives the holiday season but smoothly and effortlessly sails through it?

Read more:

https://www.retentionforce.com/articles/the-salon-owners-how-to-survive-holiday-season-manual/

--

--