How we plan to increase accessibility in crypto
Accessibility is currently a major stumbling block for crypto development and adoption. The downside of the decentralized and trustless security that crypto assets provide and which makes them so attractive, is that it creates a number of accessibility challenges for investors.
If we want this sector to go mainstream, we can’t expect investors to jump through hoops in order to gain exposure to the crypto markets as is unfortunately the case at the moment.
Looking at the current setup, it requires would-be-crypto-investors to first register at one of the fiat-to-crypto exchanges (1), complete a KYC there (2), deposit fiat currency via a bank transfer (3), wait a few days for the money to arrive (4), learn how to use the exchange to buy one of the major cryptocurrencies that are available there (5), open a new account at one of the crypto-to-crypto exchanges where their chosen token is listed (6), complete another KYC there (7) and get familiar with a whole new platform (8), then transfer the coin they purchased at the first exchange to the new one (9), pay the fees for the transfer and cross their fingers in the hope that nothing goes wrong, as there is no customer support to reverse the transaction if they sent it to the wrong address, and then finally buy their chosen coin/token (10).
They must also learn the difference between a limit order, stop order, market order, different fees involved and the list goes on. Needles to say, the process is not even remotely user friendly and is scaring away many potential investors.
Easier access
Our plan is to fundamentally change this and make investing in crypto assets as easy as buying a T-shirt on Amazon. The key will be to replace the current multi exchange experience with a single platform, where you can deposit fiat and invest in a large number of crypto assets and instruments with a single
click.
In order to achieve this we have positioned ourselves in EU’s most crypto friendly and advanced jurisdiction in Malta, where legislation is currently under development, that will make all of the above possible.
This new streamlined approach will of course also require a lot of work on the technical side, where we are happy to report that the development of the brand new platform is already well underway and is slated for launch in Q4 of this year. We are working hard to make sure we are ready to hit the ground running as soon as the legislation is passed.
More choice
If you’ve been using our platform or following our blog, you know that we are constantly expanding the array of products and services that we offer and this is another side of accessibility that we want to address.
Options available to crypto investors are currently very limited and comparatively high risk. As the list of new crypto projects grows longer every day, it’s becoming increasingly difficult for the average investor to stay up to date with all of them. It’s even harder to pick the best ones and to invest at the right time.
We want to change this by offering a wide range of investment strategies to suit all types of investors.
Active versus passive approach
There are very few people who would think it wise to keep their savings tucked away under a mattress or to day trade on their own on the Forex markets, yet that is exactly what is currently happening in the crypto space. Most crypto assets are either sitting in cold storage or in exchange accounts where they are frequently traded at a loss.
Hands-off: The key to successful trading is proper risk management. The saying “don’t put all your eggs in one basket” is perhaps even more true in crypto than elsewhere in life. To this end our thematic trading option will be a great way to spread your risk by investing in a large number of crypto projects connected by the same theme (top 10, privacy coins, protocol coins, etc) with a single click. To do this manually would be fairly complicated and time consuming and hence few investors would even consider it.
Having the right information at the right time can make or break a trade and that’s why successful traders don’t mind paying for priority access to information and why high frequency trading has taken over the traditional markets. Our platform already offers automated trading and we are adding new algorithms on a regular basis.
Hands-on: For users who prefer a more hands-on approach, our algorithms, which collect and analyze large amounts of data, will provide them with advanced proprietary indicators to inform their own trading.
Always in control: Whatever option you choose, our goal is to always keep you in full control of your investment.
We hope you are as excited about the future of our platform as we are and invite you to stay in touch with us via our social media channels.
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