Role of mobile apps in making a startup successful

Anas Kasbati
RIKSOF Blog
Published in
3 min readApr 22, 2020
Role of Mobile Apps in Making a Startup Successful
Role of mobile apps in making a startup successful

In this era, it becomes important to know about the role of mobility in business growth. We live in a time where Apps are not only a sign of technology; they have become a solution to our business problems. This is one of the reasons why mobile apps have acute importance in building successful startups. It is not enough to work on a brilliant business idea, but its success, sustainability, and quality is definitely a big milestone. People plan and work on their startups without any structured business strategy. According to recent research by the Fundera, 20% of the small businesses fail in their first year and 70% small businesses fail in the 10th year of their business. Mobile applications work efficiently in supporting their business strategy.

It is important for us to move parallel with innovative technologies. If we consider the current situation of COVID 19 in which the world is facing its largest outbreak, it is important for startups as well as existing businesses to have a digital presence these days. Applications can make a big difference to your business. As by the time the world is changing itself into a hub of technology. Entrepreneurs also think that mobility must be a major part of the business strategy.

According to the Statista, mobile phones engage 52.6% of the online traffic, which means mobile applications could benefit you more than a web app. Users mostly opt for a mobile app instead of a website because they are:

  • Easy to use.
  • Have a better UI/UX experience.
  • Do work faster.
  • Are easily accessible.

According to the eMarketer, time spent on mobile phones by users has increased by up to 70% and the number of mobile users accessing information through mobile applications has risen up to 90% in the past few years.

Apps can no doubt make any startup successful. For better results, your app should be attractive, engaging, and user friendly. The task should be performed on one tap only. It is true that these days users like apps that offer tasks with fewer steps to complete. Taking care of their needs and requirements can help you accomplish your goals.

Here are some benefits you get by digitizing your business:

  • Better engagement: User engagement raises rapidly, they can find all information on fewer steps.
  • Better communication: The mobile app allows you to interact and engage with your users through push notifications to spread any news and reach them effortlessly. However, do make sure that they are useful and not annoying.
  • Apps take businesses to the next level and make your business more efficient.
  • Mobile applications have a great impact on a startup’s success, your business will get a high exchange rate that automatically results in better return over investment.

Since mobile applications are a real deal for new businesses. So, being a software development company we try to provide solutions to our customers using a standardized industry approach. We understand that it requires a huge investment to make a mobile app for your business and no doubt this will be heavy on your pockets initially, but eventually, it will repay you with double the value.

--

--

Anas Kasbati
RIKSOF Blog

An Entrepreneur and a Business Development Associate at RIKSOF, I help people shifting to digital world by providing them finest solutions