The challenges of US expansion of French tech scale-ups, by Bonnie Ravina, Ring Operating Partner in the US
Published in
Dec 15, 2020
Ring2Success, the operational support program dedicated to the portfolio companies of Ring Capital, presents a new series of content which gives the floor to some of its experts in order to have their views on the business priorities to accelerate growth.
This week, we had Bonnie Ravina, our Operating Partner in the US and expert in B2B marketing, give her vision on how to accelerate growth by expanding in the US and what is at stake. She specifically answers 3 questions:
- What are the key challenges of US expansion for French tech scale-ups?
- What is selling high and thought leadership?
- What is THE best practice you would recommend?
> Watch the video (English version)