Want to come up with big new ideas? Be eccentric

Rob Cahill
Rob the Manager
Published in
2 min readDec 17, 2018

From Isaac Asimov’s 1959 essay on creativity, where he asks, “How Do People Get New Ideas?”

The history of human thought would make it seem that there is difficulty in thinking of an idea even when all the facts are on the table. Making the cross-connection requires a certain daring. It must, for any cross-connection that does not require daring is performed at once by many and develops not as a “new idea,” but as a mere “corollary of an old idea.”

It is only afterward that a new idea seems reasonable. To begin with, it usually seems unreasonable. It seems the height of unreason to suppose the earth was round instead of flat, or that it moved instead of the sun, or that objects required a force to stop them when in motion, instead of a force to keep them moving, and so on.

A person willing to fly in the face of reason, authority, and common sense must be a person of considerable self-assurance. Since he occurs only rarely, he must seem eccentric (in at least that respect) to the rest of us. A person eccentric in one respect is often eccentric in others.

Consequently, the person who is most likely to get new ideas is a person of good background in the field of interest and one who is unconventional in his habits. (To be a crackpot is not, however, enough in itself.)

Can you train yourself to be more unconventional? I believe you can. I continue to work on it myself. It takes accepting that you will seem eccentric to others.

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Rob Cahill
Rob the Manager

I write about leadership and the future. Founder/CEO at Jhana, VP at FranklinCovey. Formerly McKinsey, Sunrun, Stanford.