As a Sommelier, This Is What I Really Think About the World’s Obsession With Prosecco

I’m afraid it’s not pretty

Charlie Brown
Rooted

--

Image created with imagine.art

Before I start, I’m sorry.

I’m sorry because I know this is going to upset some people.

It’s certainly going to upset the Prosecco authorities, although as an independent writer I don’t worry much about that. They were never going to pay my way — I would never let them.

It will probably upset some die-hard Prosecco drinkers too, although that’s not my intention.

But it’s time to talk candidly about the unworthy sticking power of Prosecco. That northern Italian sparkling wine that has grabbed hold of the zeitgeist and refuses to let go.

OK, deep breath. This is what I really think about Prosecco.

What used to be a small region making not-bad-not-great (but fun) sparkling wines to satisfy the local aperitif market has become a juggernaut of mediocrity that’s spread too far, too fast.

And it’s taken too many people along for a ride.

It’s not about Prosecco, it’s about what Prosecco has become

First — and I always say this — you can drink whatever you like. I’m not about to judge you for…

--

--

Charlie Brown
Rooted
Editor for

Writer of opinions. Wine & food pro. Editor of Rooted, a boostable Medium food & drink pub. Niche-avoidant. Also at thesaucemag.substack.com