Should Social Media decide?
This world has revolutionized to the point that it is almost hard to remember that YouTube rarely used commercialization to run their company, now it seems that they are dependent on it. To be realistic, the marketing and commercializing industry has somewhat taken over the societies that we inhabit, which leaves us little to no space to escape.
Through an efficient point of view, yes, YouTube, Instagram, Google and many other Social Medias and search engines have been quite successful with their use of burst bubbles. Burst bubbles in a way can be seen as a resourceful tool to connect the user closer to media by offering them with suggestions based on their past search histories or interests.
It is almost hard the believe that the internet is this massive source of information that mainly generates from the consumers, A.k.a everyone. Although different companies promote in different industries, the web formulates into one bubble connecting all possible media engines to better accommodate your browsing.
I remember that towards the final months of high school, I had this fetish or persistence to create my own at home theatre. Of course I resulted to shopping online at this point and browsed on eBay for a projector and a screen. I believe that I spent about 3 days straight trying to find the best product at an affordable price, but having realized that this is a very passive idea I didn’t continue looking to buy. I later realized on YouTube that the web has noticed these interests and inserted pop-up ads of possible suggestions related to my searches on eBay. At that moment I figure out that these unauthorized burst bubbles have been reoccurring in plain site but it wasn’t until this point I asked: why is the internet and social media using burst bubbles without permission? Burst bubbles are seamlessly put into our lives based on what the internet wants you to see rather than what ‘you’ should see. The internet is in other words, depriving their own consumers from the truth, okay maybe not that dramatic, but it is blocking other possible offers that may be more accurate with your own personality and in a way editing to what they believe you should be interested in.
It is funny how in one search or in one browse, the internet has registered all your information as feels like it should decide for you and become your BFF that knows you inside out. In reality the internet is just an engine where information is converted and passed around. They say that they know us but to be honest the internet is blind.
Social Media should not have to decide what you should see, instead it should be an opened resource to browse to your hearts content, without being bombarded by suggestions that may have no relevance to what we want to search in the internet. I believe that the dramatic outbreak of burst bubbles in unessary and should rather conform to efficiently incorporate the users’ needs and make browsing fun again.
