Which FCS football programs have the best home attendance?
With Marshall, Old Dominion and Southern Miss officially headed to the Sun Belt, Conference USA will likely turn its attention to the FCS level in a search for new members.
While there are many factors that will impact these decisions, the conference will likely be looking for new members that have strong fan support for their football programs. One of the best ways to measure fan support is to look at home attendance averages.
James Madison, which is also reportedly finalizing a move to the Sun Belt, ranked third in average home attendance among all 123 FCS programs from 2015–2019.
So, which other programs could feasibly jump to the FBS level? Here are the five-year home attendance averages for each FCS program from 2015–2019, followed by some analysis:
- Montana — 24,055
- Jackson State — 21,040
- James Madison — 20,017
- North Dakota State — 18,186
- Jacksonville State — 18,059
- Montana State — 17,910
- Florida A&M — 17,646
- Southern U—16,337
- Delaware — 15,905
- North Carolina A&T — 15,516
- Alcorn State — 13,782
- Yale — 13,614
- Alabama State — 13,302
- Youngstown State — 13,014
- Grambling — 11,975
- South Dakota State — 11,959
- Tennessee State — 11,937
- Harvard — 11,721
- South Carolina State — 11,435
- McNeese State — 10,796
- Mercer — 10,337
- Idaho* — 10,308
- Northern Iowa — 10,227
- Western Carolina — 10,103
- The Citadel — 10,017
- Prairie View A&M — 9,928
- Illinois State — 9,858
- New Hampshire — 9,643
- Norfolk State — 9,286
- North Dakota — 9,273
- Chattanooga — 8,945
- Eastern Washington — 8,895
- Sacramento State — 8,495
- Missouri State — 8,477
- South Dakota — 8,334
- Eastern Kentucky — 8,249
- Alabama A&M — 8,190
- William & Mary — 8,183
- Richmond — 7,966
- East Tennessee State — 7,953
- Weber State — 7,947
- North Alabama*—7,888
- Central Arkansas — 7,886
- Abilene Christian — 7,759
- UC-Davis — 7,682
- Princeton — 7,681
- Northwestern State — 7,660
- Lamar — 7,530
- Elon — 7,503
- North Carolina Central — 7,437
- Stony Brook — 7,341
- Cal Poly — 7,315
- Southern Utah — 7,275
- Northern Arizona — 7,118
- Stephen F. Austin — 7,092
- Southern Illinois — 7,089
- Nicholls State — 7,044
- Kennesaw State — 6,998
- Holy Cross — 6,974
- Texas Southern — 6,961
- Idaho State — 6,876
- Sam Houston State — 6,823
- Lehigh — 6,727
- Bethune-Cookman — 6,704
- Austin Peay — 6,696
- Penn — 6,622
- Cornell — 6,496
- Furman — 6,492
- Tennessee Tech — 6,485
- Hampton — 6,323
- Murray State — 6,136
- Wofford — 6,077
- Towson — 6,053
- Morehead State — 6,015
- Lafayette — 5,952
- Villanova — 5,910
- Arkansas-Pine Bluff — 5,901
- Maine — 5,893
- Columbia — 5,787
- Southeastern Louisiana — 5,770
- Tarleton State* — 5,741
- Dartmouth — 5,492
- Eastern Illinois — 5,333
- Samford — 5,320
- Campbell — 5,289
- Albany — 5,193
- Indiana State — 5,078
- Western Illinois — 4,992
- Colgate — 4,861
- Rhode Island — 4,797
- Fordham — 4,794
- Portland State — 4,741
- VMI — 4,685
- SEMO — 4,570
- Morgan State — 4,480
- Northern Colorado — 4,467
- Howard — 4,389
- Incarnate Word — 4,089
- Brown — 4,028
- Gardner-Webb — 3,833
- Bryant — 3,774
- Mississippi Valley — 3,716
- UT-Martin — 3,542
- Butler — 3,485
- Davidson — 3,440
- Central Connecticut — 3,425
- Dixie State* — 3,261
- Sacred Heart — 3,049
- Charleston Southern — 2,972
- Bucknell — 2,969
- Monmouth — 2,888
- Dayton — 2,887
- Presbyterian — 2,635
- Houston Baptist — 2,478
- Stetson — 2,416
- Jacksonville — 2,263
- Wagner — 2,239
- San Diego — 2,216
- Valparaiso — 2,193
- Drake — 2,155
- Georgetown — 2,091
- Marist — 2, 051
- Delaware State — 1,948
- Robert Morris — 1,775
- Duquesne — 1,726
- St. Francis (Pa.) — 1,511
- For four schools, the five-year average includes years spent outside of the FCS. Idaho played at the FBS level through the 2017 season and North Alabama played in Division II through the 2017 season. Tarleton State and Dixie State played in Division II all five years before moving up in 2020.
Analysis
Assuming James Madison is off the board, there are very few options that jump off the page if you’re Conference USA.
Schools like Montana, North Dakota State and Montana State don’t fit the footprint of a conference that already stretches from South Florida (FIU) to West Texas (UTEP).
Jackson State — which has seen an even bigger attendance surge since Deion Sanders took over as head coach in 2020 — and other HBCUs like Florida A&M and Southern U have never really shown an interest in moving up to the FBS level. Nine of the top 20 programs in home attendance are HBCUs.
So, if we’re using home attendance as a key indicator, the best and maybe only remaining options are Jacksonville State and Delaware.
Jacksonville State (which is in Jacksonville, Alabama) would fit the current Conference USA geographic footprint perfectly, but the Gamecocks just moved from the Ohio Valley to the Atlantic Sun a few months ago.
Delaware would be a bit of a geographic outlier, though it is sandwiched between UConn and Liberty, both of whom Conference USA is reportedly pursuing.