Signs of the Times

A race course favorite means even more as time goes by

Patricia Vicary
Runner's Life
Published in
3 min readMay 28, 2024

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Photo by leah hetteberg on Unsplash

They’re inspiring when you’re perspiring…those signs along a race course held by cheering spectators can provide moral support while you struggle through a marathon or limp along during a tough 10k. Maybe it’s held aloft by your screaming friends while they party on the sidelines; maybe the hand-painted piece of cardboard is almost as big as the girl who waves it, urging her mom toward the finish line. More than likely, it’ll be in the hands of a stranger you’ll never see again who in that moment makes you laugh or maybe feel just a little bit like a superhero.

Through the countless races I’ve run over the decades, a few signs stand out as favorites; for example, the guy standing a half-mile past the start line of the Maine Marathon with a sign reading, “Shit ton of miles to go.”

Truth, brother.

Some signs have a fashionable moment in time before going out of style. A prime example is the Ryan Gosling “Hey girl…” phase from the early to mid-2010s. Then there are evergreen themes such as scatological signs exemplified by the always popular, “Run faster, the guy in front of you just farted.”

A sign that gave my pace a boost at the Kiawah Island Half Marathon in South Carolina wasn’t meant to be inspirational at all; it…

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Patricia Vicary
Runner's Life

MA, MLSt; 9x recipient of USATF Phidippides Award for Masters road racing. I write about walking, running, racing, and things that involve sitting on my couch.