“How to Create a Personal Brand in 10 Steps” Now Available

Michael Finney
Rustbelt Innovators
2 min readNov 4, 2021

Does the process of developing content for your personal brand seem like a daunting task? “How to Create a Personal Brand in 10 Steps” by Michael Finney is a content development workbook designed to simplify the process for beginners.

“The goal was to make the most accessible, bottom-up processes available in a compact set of lessons that anyone can advance through rapidly — no matter their budget or skills.”, said author Michael Finney.

“Love these 10 simple — and actionable — steps for creating a personal brand. Perfect for beginners — and reminders for those of us that have been doing it forever too!” ~ Sales Coach, Phil Gerbyshak

“Michael has created a very approachable guide with many valuable things to consider when executing on your personal brand.” ~ Entrepreneur & Marketer, Rob Bertholf

“How to Create a Personal Brand in 10 Steps, promises to be a defined, yet comprehensive resource for those diving into the world of personal branding; another volume in his library showcasing the fruits of years of experience and research efforts.” ~ Audio Engineer, Mark Dudzik

“There are plenty of resources for learning how to do the nitty-gritty technical aspects of social media marketing. This book fills an important gap, providing inspiration and guidance for higher-level thinking about the “why” of content creation and planning.” ~ Social Media Coach, Kathy Sipple

Creating a personal brand begins with assessing strengths and passions. If you have already begun or determined what aspects you would like to be identified with professionally, this workbook will take you through the phases of generating the assets you need to establish a presence and build awareness.

This ten lesson guide is for beginners to explore their message, public identity, and create a consistent professional presence for any branded media project.

Learn how to implement:
- Blogging
- Podcasting
- Videos
- And more…

Order Here: https://www.amazon.com/dp/B09BP3ZPCJ

It’s a content marketing bootcamp!

Finney remarked, “I’m really happy to offer this course after refining the ideas both practically and theoretically. In many ways, this project is exercising the lessons it outlines.”

Connect with the project:

Twitter: https://twitter.com/BrandingHowTo

Instagram: https://www.instagram.com/brandinghowto/

Facebook: https://www.facebook.com/BrandingHowTo

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