Ryan Schon | This is What to do When Sales Are Slow
Summertime can be a difficult few months for making sales. Many of your customers are on holiday, and very few folks answer their phones. And no one wants to think about purchasing something new says Ryan Schon.
It’s obvious that the summer doldrums can drain your team’s energy and inspiration. Hence, it is easy to get stressed out when auctions stop coming in for such a long period of time. But this is not a reason to get panic.
With a little innovative thinking and planning forward, you might ride those fear out. And, who knows, maybe in the process you will find a revenue maker that will help your company during its toughest times.
In this article, you will get some tips to succeed, even when sales are slow. Let’s have a look:
Create a loyalty program
A loyalty program can be as effortless as a punch card or a more composite point system. Whatever method you use, the tactic is akin — you track consumer’s buy and remuneration them with a discount. This helps keep patrons coming back in order to get the reward.
Offer pop-up sales
Pop-up sales are either spontaneous or announced just a few days earlier to the happening suggests Ryan Christopher Schon. The impulsiveness of these sales may help keep clients coming back. Offering pop up sales ensures folks will come to the store to find out new when you’ll be having another sale.
It’s time for the power-advertising mode
Your slow season may be the ideal time to raise your low-budget advertising. Encourage your mailing list as well as renovate your email news-sheet. You should create the discount for your mailing list and social media supporters. Along with this, consider coming up with a smart way to connect customers. And include their content in your advertising method.
Host events
Want to boost your slow running sale? Try finding ways in order to create an outstanding, and repeatable, in-store event. These events are a great opportunity to offer short demos of your product or services. You should rejoice in your business’s anniversary or a pertinent holiday.
Training and Coaching
The last but not the least tip is to provide training to your sales team. Discuss the deals that didn’t close in the previous month and try to identify what went wrong. Use that information to determine a new skill your reps should develop. This practical training will help re-focus your employee in order to get the consequences you need.
Wrapping Up
Because sales are dawdling doesn’t mean you cannot be prolific. Ryan Schon has given the above tips that will help in maximizing the efficiency and prepare for upcoming success when sales are slow. He is a reseller & consultant of IT equipment in California with a diverse knowledge, experience, and resources within the information technology industry.
Originally Posted: https://ryanschon.wordpress.com/2018/08/28/this-is-what-to-do-when-sales-are-slow/
