Instagram Can’t Hide Behind Facebook Anymore

Facebook takes all the heat while the photo app brings in billions of ad dollars

Scott Greer
5 min readNov 1, 2018

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Six years ago, Facebook made the acquisition of a lifetime. Then it did something brilliant: nothing.

Facebook left Instagram alone. The app was growing quickly, becoming more relevant each day, eating into rival Snapchat’s…

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Scott Greer

Nashville-based paid media strategist + writer + designer. Father of two. Photographer + hip-hop producer by night.