Why the Self-Help Industry Is Dominating the U.S.

A brief history of self-improvement

Marshall Sinclair
9 min readFeb 24, 2019

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Credit: Scar1984/Getty Images

I’ve always been skeptical about self-help and not just because positive self-talk makes me cringe. It’s also not about the online degrees in life coaching I discovered as I typed this article. Mostly, I just never really knew what “self-help” meant. My confusion is perhaps best explained by the late comic George Carlin:

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Marshall Sinclair

Paris-based. Video Journalist. Photographer. Videographer. Always trying to “figure out” what’s next.