The Problem with Salespeople

Don Lee
Sales and Marketing
5 min readOct 5, 2020

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Focus on building trust

Trust needs to be established so that both salespeople & clients can be successful. Image by Gerd Altmann from Pixabay

Many people don’t trust salespeople. And who can blame them?

Haven’t we all been pressured or cajoled into buying something we didn’t want or need? And when you attempt to seek a refund or a credit, you are treated like a loser or a complainer, which only hardens your animosity towards salespeople.

Others see salespeople as sleazy caricatures based on TV shows, movies, and plays.

For example, who can ever forget how Ricky Roma (played by Al Pacino) plays on the insecurities of James Lingk (played by Jonathan Pryce) when he sells him real estate in the movie Glengarry Glen Ross? Or how about that scene where Chris Varick (played by Vin Diesel) scams a busy and distracted doctor into buying stock of a new but dubious drug in the movie Boiler Room?

I know how people feel about selling because I’m a salesperson.

I admit it. But most salespeople will lie about their profession. They’ll use euphemisms like “New Business Development Manager” or “Account Manager.”

But they’re not fooling anyone, especially me.

Unlike some of my colleagues, I know who I am and am proud of my work.

But for most people, salespeople are considered a nuisance.

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Don Lee
Sales and Marketing

Sales professional, Writer. Blog: http://dononselling.com. Author: Jumpstart your Sales Career: Help for New Salespeople — https://amzn.to/3eXg0O4.