May 2022 Sneak Peek

In May, we’ll be talking about data localization, industry standards, segmentation and communications. Let’s take a quick look at some of what you can expect:

On the Blog:

• Work with Localized, Regulated Data: As governments enact legislation to protect citizens’ data, changing regulations create complex challenges. This post will cover some of the considerations architects need to keep in mind when working with localized and regulated data, including residency, replication and user experience.
• Conform to Industry Standards: Adhering to common technology standards can greatly reduce the costs and risks associated with an implementation. This post will discuss the steps to build a business case for becoming certified on a set of standards, choosing the correct standards to certify on and aligning your team for success.
• Segment Known Audiences: Sending communications to the right audiences is a crucial element of Marketing Campaign success, but building a segmentation strategy is a complex process. This post will cover the steps to segment known audiences using Salesforce engagement tools.
• Work with Email Limits: Different approaches to sending emails can affect platform limits and allocations in different ways. This post compares approaches and walks through a decision tree that will help you determine which tools and methods to use in different scenarios.
• Ingest Data into CDP: High quality data is critical to a successful Salesforce CDP implementation. This post will cover best practices you should follow when preparing your data to ensure optimal processing.

On architect.salesforce.com:

• New Data Models: Keep an eye out for new data models in our Reference Architecture Gallery this month, including a packet of Salesforce CDP diagrams.
• Roadmap Explorer: We’ll be continuing to add more products to our Roadmap Explorer in May, including Scale Center.
• TrailblazerDX Materials: Whether you attended our TrailblazerDX sessions or are just interested in checking out the materials we presented, keep an eye on our website for links to the artifacts this month.

What You Can Do Now:

• Take a look at our new and improved Diagram Resources and Templates
• Check out the latest updates to our Data Integration and Event-Driven Architecture Decision Guides