The Salesforce Team Model for Scaling a Design System

Jina Anne
Jina Anne
Oct 13, 2015 · 5 min read

A Centralized Design Systems Team

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Illustration by Nathan Curtis, reposted here with his permission.

Establish a high-quality, brand-aligned experience across our product through human guidance and internal tools.

Human Guidance

Internal Tools

Distributing to Developers


A Federated Collaboration

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Illustration by Nathan Curtis, reposted here with his permission.

A Cyclical Team Model

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Team Models for Design Systems — by Nathan Curtis, republished with permission
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The Cyclical Team Model: A Centralized Design Systems team + a Federated group of Design Systems contributors, both informing each other. And some women added, too. ;)

The Design System informs our Product Design.

Our Product Design informs the Design System.

The External Ecosystem


…a Blended Team Model


Salesforce Experience and Design

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