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Salesforce Experience and Design
A collection of stories, case studies, and ideas from Salesforce design teams
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3 Ways to Adopt Sustainability in Your Design Work
3 Ways to Adopt Sustainability in Your Design Work
Respond to the growing importance of sustainability with these three simple design approaches.
David O'Donnell
Jan 12
How to Build Trust through Responsible Bot Design
How to Build Trust through Responsible Bot Design
5 ways to add an ethical lens to the design process
Yoav Schlesinger
Jan 5
Team Ops and Product Ops: The Perfect DesignOps Pair
Team Ops and Product Ops: The Perfect DesignOps Pair
By John Calhoun and Rachel Posman
Rachel Posman
Dec 15, 2020
Dreamforce to you 2020 Designer Trail Map
Dreamforce to you 2020 Designer Trail Map
A round-up of all things design at Dreamforce to you ’20 from the design teams at Salesforce.
Adam Doti
Dec 14, 2020
How Design Ops Can Influence Your Team Culture
How Design Ops Can Influence Your Team Culture
As technology and business communities begin to recognize the value of UX Design, design’s influence — and the demand for design talent —…
Jason Kriese
Dec 8, 2020
Three Fundamentals of Human-Centered Design in the Age of AI and Machine Learning
Three Fundamentals of Human-Centered Design in the Age of AI and Machine Learning
Recently, the UX world has seen a lot of buzz about new design tools and processes that use artificial intelligence and machine learning…
Sven Schelwach
Dec 2, 2020
Designing for Efficient B2B Data Visualization
Designing for Efficient B2B Data Visualization
Five business use cases for your next analytical dashboard designs
Qianwen Dong
Nov 24, 2020
Sharing the “Home Office” in 2020
Sharing the “Home Office” in 2020
How visual storytelling and design thinking methods can help our new at home “co-workers” better understand what we do…
Tiffany Flynn
Oct 26, 2020
Designing My Blackness
Designing My Blackness
As a black designer working in predominately white spaces, I have to think about how I show up in my professional environment. I make sure…
Terrence Williams
Oct 15, 2020
A Design Researcher’s Guide to Getting Started With Ethics: How to Incorporate Ethics into your…
A Design Researcher’s Guide to Getting Started With Ethics: How to Incorporate Ethics into your…
There are a lot of reasons to go into the field of User Experience, but a common one is a genuine care for people. This concern for all…
Emily Witt
Oct 13, 2020
The Salesforce Color System
The Salesforce Color System
At Dreamforce in 2017, Salesforce introduced personalized theming and branding into our product. Customers could add their logo and brand…
kellen mannion
Aug 28, 2020
How to Generate Synthetic Data with Sketch
How to Generate Synthetic Data with Sketch
Excited about synthetic data? This post will show how to make synthetic data using Sketch App.
Owen Schoppe
Aug 18, 2020
The Role of Design in Machine Learning
The Role of Design in Machine Learning
Today, machine learning (ML) is a component of practically all new software products. What role can design play?
Owen Schoppe
Aug 4, 2020
Metric Display Standards
Metric Display Standards
Best practices for presenting numbers that change with time
Tim Sheiner
Jul 31, 2020
How To Run a Consequence Scanning Workshop
How To Run a Consequence Scanning Workshop
“By default, digital technologies are designed in ways that reproduce existing forms of structural inequality. Only through conscious and…
Rob Katz
Jul 28, 2020
Thinking Like the Machine: Using Metrics to Generate and Quantify UX Design
Thinking Like the Machine: Using Metrics to Generate and Quantify UX Design
In the popular imagination, there’s still a wide gulf between machine-generated content and human creativity. But that gulf is narrowing…
Owen Schoppe
Jul 24, 2020
How the Mindsets of Relationship Design are Showing Up in a Pandemic
How the Mindsets of Relationship Design are Showing Up in a Pandemic
Relationship dynamics change and evolve over time, but this pattern is expedited in times of crisis. For those of us working from home…
Elizabeth Miller
Jul 6, 2020
Designing for a Better Normal
Designing for a Better Normal
Remember January? Relatively speaking, things were pretty easy. Work was steady, albeit occasionally overwhelming. Disinfecting products…
Suzanne Boutilier
Jun 26, 2020
Build a simple, compelling design portfolio in days, not weeks
Build a simple, compelling design portfolio in days, not weeks
It’s that time again. Maybe you were laid off because of COVID-19. Or you’ve got a steady job but you’re bored with your assigned projects…
Patrick Chan
Jun 25, 2020
Virtual TrailheaDX 2020 for Designers
Virtual TrailheaDX 2020 for Designers
A good chunk of TrailheaDX content speaks to what’s important to Trailblazing designers — from UX and accessibility to digital…
Adam Doti
Jun 24, 2020
How Salesforce Accelerates Design Productivity and Collaboration
How Salesforce Accelerates Design Productivity and Collaboration
Our journey to bring your Salesforce ideas to life with the Lightning Design System
Kyle Haskins
Jun 24, 2020
Einstein Designer — AI-Powered, Personalized Design at Scale
Einstein Designer — AI-Powered, Personalized Design at Scale
Einstein Designer combines Generative Design and Predictive Personalization to enable personalized design at scale.
Sönke Rohde
Jun 23, 2020
Game, Set, Match: The Designer’s Economist on Matching Market Design
Game, Set, Match: The Designer’s Economist on Matching Market Design
How are UX design and economics similar? No, this is not a joke. The two disciplines have quite a bit in common. As my recent piece on the…
Eric Schultz
Apr 16, 2020
Injecting Strategy into the In-House Product Design Lifecycle
Injecting Strategy into the In-House Product Design Lifecycle
Designers provide the most value when they’re involved in the early stages — defining the problem and the product or service that will…
Jason Moll
Mar 19, 2020
A Gift to Take the Edge Off New-Hire Jitters
A Gift to Take the Edge Off New-Hire Jitters
No matter how many times you’ve done it, starting a new job can be stressful. Even once you’ve cleared the job-search and application…
Madeline Davis
Mar 11, 2020
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