[Wanted — Remote in the UK] Head of Growth Marketing to bring our funnel to the next level!
We’re hiring a new Head of Growth Marketing!
Please apply here 👈🏼
Who we are
Samaipata is an early-stage pan-European venture capital fund. We are a founders’ fund led by two former entrepreneurs: José del Barrio, co-founder of the leading food-delivery platform in Spain (La Nevera Roja) sold to Rocket Internet for $100 million, and Eduardo Díez-Hochleitner founder of a 3D sound system sold to Dolby (IMM Sound), former partner at Apax Partners, prolific business angel and current Chairman at MásMóvil, taken over for €5 billion in 2020.
Samaipata invests in digital platforms at Seed stage in Southern Europe, France, the UK and Germany (more on this here). We are now a remote-first company with team members distributed across Europe and the US.
Since the closing of our first fund back in 2016, we have invested in 23 companies across Europe, such as Matera, Ontruck, Fintecture, Streamloots, Colvin, Bigblue, or Foodchéri (you can check out our full portfolio here). We are now investing from our 2nd fund (€100M). Come join us! 🔥 More details on our investment thesis here.
What you will do as Samaipata’s Head of Growth Marketing
We see ourselves not as a fund but as a startup and more specifically as a B2B SaaS business with its own “acquisition funnel” and “customers journey”. We understand our customers and main audience to be early-stage platforms founders in Europe, and we strive to provide them with the best experience from 1st point of contact to Term Sheet signed.
We thus see inbound marketing as a key source of competitive advantage for us, as important as our deal making & analysis process. For us, it’s not a support function: it’s all about generating quality deal flow and creating a powerful flywheel between strangers, potential prospects, “customers” and Samaipata’s promoters!
Your role will be to find new ways to generate qualified leads, while engaging our Founders’ community, and strengthening our brand.
The role is very diverse; yet your responsibilities will focus on those 4 areas:
- Leads generation, i.e. generating high quality traffic and dealflow (populating the entry of our funnel) leveraging e.g. content marketing (content strategy, production & distribution). Content is key for us: we aim to develop best-in-class content on network effects for our community. Yet you will also be encouraged to create other growth channels (e.g. SEO, newsletter / email marketing, etc.).
- Leads nurturing, i.e. farming existing leads (entertaining, educating and engaging existing audiences) leveraging e.g. CRM management, community management, events marketing (e.g. webinars) etc.
- Marketing data stack, i.e. optimising our marketing automation platform by i) improving our data infrastructure and ii) setting-up and managing new tools.
- Branding, i.e. increasing our brand awareness across our key geographies ensuring brand consistency and clarity with our key audience (early stage Founders) and other Tech stakeholders leveraging e.g. website content management and development, Social media, PR campaigns etc.
Disclaimers:
- Although you will be required to manage PR & Communications for us and/or for some of our portfolio companies, please note this is not a Coms or Investor relation role.
- (!) This position can lead to an investment role in a c.2 years horizon.
What we are looking for
- Professional background: >3 years of relevant experience in e.g. Marketing, Growth, Coms/media, etc. We are fairly open! And are ideally looking for someone with operating experience.
- Academic background: we’re also open to all types of educational backgrounds. We believe the strength of our team comes from having a diverse and inclusive workplace.
- UK-resident; yet as a remote-first company, you can work wherever you want in the country.
- Fully proficient in English: both written & communication skills — ideally native. Additional languages are a plus (especially France & Spanish).
Additionally, we are looking for:
- A Growth-hacker: you have a genuine “bootstrapping mentality”, you are creative at solving issues, you’re not afraid to take initiatives, and you think outside the box.
- A Data lover: your decisions are informed by quantitative data; you’re comfortable with numbers; and you have a true AB testing & deductive mentality.
- A Story-teller: you have outstanding communication skills (both written and spoken), and you know how to build a strong narrative and convey it.
- A Coordinator: you’re a chaser & great project manager, you have great time-management skills, and you can easily manage a wide range of providers incl. PR/ events agencies, designers, content writers etc.
What we have to offer
As mentioned, we operate like a startup, not a traditional fund. And, as such, a Head of Growth Marketing joining the team will:
- Be an integral part of a young, hungry and international squad with a flat hierarchy, where everyone is contributing to make our thinking stronger and our processes better!
- Have a real impact on our sourcing strategy and our overall long term success! We strongly believe that marketing can be a true source of competitive advantage. And we have a clear angle there thanks to our specialisation (i.e. we only invest in digital platforms displaying network effects at Seed stage) to continue building a strong brand leveraging on a powerful content strategy.
- Finally, we are a remote-first company. So you can work from wherever you want in the UK! And we can ensure a large amount of independence for doers. We’re here to support you, not to micromanage you.
How to apply
Super easy! if you think you’re a fit for the role, click here to tell us a bit more about yourself and answer briefly in writing the following question (max. 400 words):
- “What 3 actions/measures would you take as Samaipata’s new Head of Growth Marketing in your first 100 days?”
We can’t wait to meet you! 👉🏼 You can apply here.
Aurore & the Samaipata team