How Outgage is Reimagining Direct Marketing Campaigns|SAP.iO Foundry Tel Aviv
With the overload of digital noise today, marketers are struggling more and more to differentiate themselves and successfully reach and engage with their target audiences. Digital marketing campaigns are competing in oversaturated digital channels, and on the other side of the coin, offline snail mail doesn’t allow marketers to track or analyze the success of their campaigns.
The key to creating effective and memorable direct mail marketing campaigns? Outgage.
Outgage is a direct mail SaaS platform that combines the advantages of digital marketing campaigns with the effectiveness of personal direct mail experiences. Outgage closes the loop between offline and online, creating personalized direct mail campaigns that maximize engagement.
Whether it be a postcard or a gift, Outgage‘s tailor-made, creative experiences reel in the target audience with a call-to-action, increasing engagement levels by bringing the audience back online. Users are able to customize sending options and track and measure every step of the campaign, gaining a clear understanding of their ROI and how to best plan their continued marketing efforts.
“SAP.iO is a very warm and open environment to be in within a very big corporation, which is very difficult to find.” -Mika Kayt, Founder & CEO, Outgage.
During their time at SAP.iO Foundry Tel Aviv, Outgage became an SAP Partner Edge Integrate partner and is now integrating into SAP Marketing Cloud, which will push forward Outgage’s traction with SAP customers.
To hear more about how Outgage helps marketers create memorable and effective direct mail campaigns, watch the video above.
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