#7 — Back to work at SHE
Second week in Phnom Phen, the activities are gearing up as we have another 2 weeks to wrap up the project. The recommended approach is to listen to the client organization first week, build the design solution for next two weeks and deliver the last week. Also, the solution we develop must be feasible, viable and desirable.
With all the discussions from last week, we had the process identified. We started this week at SHE new office on a basic version of Customer Journey Map. It was a long session but worth it. As it gave the key discovery, pain points and areas of improvement. In addition, we did two field trips to SHE graduates locations and that was such a great experience seeing two extremities.
To visit Pally, her location was on other side of the river so we had a tuk-tuk and ferry ride. It was already a surprise to see the one side of the river is so well developed while the opposite end is purely rural. Pally does not speak English which needed a translation from the SHE project manager Manet.
Managing the household chores, she still stepped up to graduate at SHE to continue the family owned business of shoe-making. Pally manufactures beautiful leather products like wallets, bags and slippers! Her challenge is the cash flow and time as she can only spend 30% of her time on the business. She has two cute boys to take care of and their school is on other side of the river. Ride each way is approximately 40–50 mines.
Later in the week, we met with Leanne who was in a HR role and with the passion to be an entrepreneur started her own restaurant after graduating from SHE. With a supportive husband, her challenges are way different than Pally’s — competition, branding and market share to name a few.
Well with all these information, Tobi, Hazel and myself presented our findings to the stake holders with all the details which welcomed by Celia — founder of SHE.
We started off last week thinking its the M&E tool needs some work, but we ended up finding lot of process gaps and manual intervention which needed to be addressed. So, the report generated from the tool is accurate and credible for SHE stakeholders.
