Building a business that accomodates “scale”
Part of the small business owners dream is to have a rapid growth come to the door. Unfortunately it can come with cavets. Rapid growth also means an increase demand for your product which puts pressure on your systems people and manufacturing. handled poorly this blessing can easily turn into a curse. Fuse few things you can do from keeping that happening.
Don’t slack off on the customer experience
One of the biggest things and perhaps a primary things that can fall if any company can handle an influx of new customers is the damaging part for your business reputation. On the manpower side if you don’t have stuff to handle try to automate. Don’t try to ignore anyone, that’s something you can’t afford to lose. People are always kept on hold or shuffled to automated answering machines. If you are lucky enough that will be the only problem you face. You may have a customer experience that isnt suited to scale, that halt your growth.
Once growth starts, and you are sure it is going to keep going, you should start expanding your customer support. Why you do risk being a staffed, should the growth spurt end abruptly, better to err on the side of caution, because we customer support will definitely put a stop to it.
Hiring temps or contract workers
When your company grows your staff needs to grow with it. The main point of contention is how many you will actually need. Hire too many and your spending money that could be used elsewhere. Get too few, your spending money without actually solving the staffing issue. While you could have to hire as you need, you may still cost in productivity and production. The solution is stateless contract workers, terms and freelancers. Not only will this help limit the costs, but also would give a better feel on how many people you will actually need when it comes to hiring permanent staff.
Adaptive current practices and systems
Sticking to your guns is a great idea in certain situations, but not when your small business is blooming for scale. The situation is changing and you need to adapt it. The thought process, the systems, the and the mind set that works when you your business was just chugging along don’t always work, when translated to growth strategy. It often boils down to being flexible. And, your company needs to change with it. Be more open expenditures that provide scalable value to your company.
Figure out what’s causing growth
Nothing last forever. The storm of customers will eventually settle down. Some small businesses have collapsed right after the Gold Rush because they didn’t recognise when growth was likely to cease. And, the expenditures become too much to support.
Understanding why your company suddenly gets more business is important for many future decisions. That will decide how much more your product should be available on hand as well as inform your staffing team just how many people they should hire. Most importantly it’ll give you an idea when things slow down, so that you can appropriately shift gears.
Growth is not something a lot of people are experienced with especially first time entrepreneurs. There are plenty of curve balls to dodge. And when you can learn from failure, it should cost you everything. Fortunately there is nothing stopping you from getting help. Finding a good mentor our community that can give you tips and advice can help you immensely.
Rapid growth is exciting, but it is also dangerous and volatile. It can easily turn against you if you don’t treat it with respect it deserves. So google security brighter future for your small business, when you start learning the curve ahead.