Homepage
Follow
Following
Sign in / Sign up
Scale
Growing success in business and life.
Marketing
Content Marketing
Social Media
Sales
Ideas
About
The Business Case for Snapchat from a Guy Not Selling a Snapchat Marketing Course
trending
The Business Case for Snapchat from a Guy Not Selling a Snapchat Marketing Course
“Focus on the scarce resource: attention. If you try to invent a way to take cheap attention and turn it into cash, you will fail. The…
Ryan Hanley
Mar 29
‘Great Content’ and ‘Long-form Content’ Are Two of the Snakes Swallowing Content Marketing
‘Great Content’ and ‘Long-form Content’ Are Two of the Snakes Swallowing Content Marketing
When I saw Rand’s comments on Twitter, it rekindled a fire in me that has been burning for some time: The myths that you need great content…
Ronell Smith
Mar 31
Power…
Power…
How to make sure that the world responds to the things that matter to us
David Amerland
Mar 29
I studied 21 world-class content marketers for more than year. Here’s what I learned…
I studied 21 world-class content marketers for more than year. Here’s what I learned…
“You are the average of the five people we spend the most time with.” Jim Rohn — Speaker and Bestselling Author
Ryan Hanley
Feb 8
Latest
You Can’t Change the Definition of D.N.A. to Sell Your Software
You Can’t Change the Definition of D.N.A. to Sell Your Software
Even MIT Sloan graduates get it wrong from time to time.
Vincent Messina
3 days ago
Telling is Not Selling: Why I was a better sales pro when I sucked at selling
Telling is Not Selling: Why I was a better sales pro when I sucked at selling
I got my start in professional sales right out of a six and half year stint in public accounting. I had no sales experience to speak of…
Vincent Messina
4 days ago
Nobody wants my brand’s tattoo…yet
Nobody wants my brand’s tattoo…yet
The Mission to Go Beyond Brand to Identity Statement
Mark Traphagen
Mar 19
Why practice does NOT make perfect
Why practice does NOT make perfect
By pure serendipity, ran across this in a two-year-old Seth Godin post:
Mark Traphagen
Apr 3
Brand or Buyer: Which is more important for marketers to understand?
Brand or Buyer: Which is more important for marketers to understand?
One of the ongoing debates among digital marketers is over whether brand identity or customer understanding is more important in forming a…
Mark Traphagen
Apr 2
Ideas are the next big idea
Ideas are the next big idea
Developing what matters for the emerging economy
Mark Traphagen
Mar 26
The ONE part of an interview you leave out is the only part you shouldn’t
The ONE part of an interview you leave out is the only part you shouldn’t
The one part of an interview everyone leaves out but shouldn’t
¶
I hate interviewing.
Mark Traphagen
Mar 23
Welcome to Scale
Welcome to Scale
New publication about business & personal growth
Mark Traphagen
Mar 25
Give it away: expertise and the circle of giving
Give it away: expertise and the circle of giving
The gift is to the giver, and comes back most to him–it cannot fail… — Walt Whitman
Mark Traphagen
Mar 22
More stories
