Kevin William David unpacks tips and tricks on preparing for a launch on the popular product curation site It is great when the press covers the launch of your product. But making that happen is not easy, and things do not always go according to plan. After all the effort…

Last year, we had written on how India has an unprecedented trillion-dollar opportunity to emerge as the “SaaS Operating System of the World” and followed it up with a deep dive to contextualize this opportunity against the global market and macro conditions that we are currently operating in. As we…

“It was the best of times, it was the worst of times…” Last year, we had written on how India has an unprecedented trillion-dollar opportunity to emerge as the “SaaS Operating System of the World”. In this post, we will dive deeper into this manifesto to contextualize our opportunity against…

In our first part of the Get Set GTM series, we have Sahil Aggarwal from Rattle. Rattle is a sales tool used by companies like Rippling, Terminus, Miro, WordPress, Clearbit, and many more.

In our first-ever Fireside Chat, we had the pleasure of hosting Henry Schuck, the founder, and CEO of Zoominfo. In this chat, we discussed GTM strategy and how and some tactical insights on how a founder can leverage GTM as an edge in their early days of starting up. In…

Raghuveer Kancherla leans to the side and smiles. He’s listening to his co-founder Girish Redekar talk about him. They’re not in the same room. They’re not in the same pin code. But Raghu leans towards Girish on that Google Meet call. The chemistry across the pixels is visible. “He has…

Founders in India have started building high-quality products. These products have the ability to go global. But in order to go global, you need to be able to understand the difference between building for India and building for the US. Unfortunately, they’re not the same. This is primarily because the…

The Outbound Stack we explored in Part 1 & Part 2 is evolving and evolving fast. Globally businesses spend over $2 trillion on Sales & Marketing activities and use over 25 to 40 different tools on average, yet struggle to hit their quotes month over month. Until recently, with the…

The Outbound Stack we explored in Part 1 is evolving and evolving fast. Globally businesses spend over $2 trillion on Sales & Marketing activities and use over 25 to 40 different tools on average, yet struggle to hit their quotes month over month. In this blog, we will explore, despite…