From Hackathoner to Founder: Journey to Find The Product Market Fit by Tanawat — CEO, Token Unlocks

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3 min readJun 2, 2023

In the fast-paced world of cryptocurrency, being well-informed about token releases and their market impact is paramount for investors. Token Unlocks, founded by Tanawat, offers a comprehensive platform that provides users with valuable insights and structured data. In this article, we’ll explore the journey of Token Unlocks, its unique approach to unlocking the potential of data in the crypto space, and its plans for the future.

🔑Key Takeaways:

  • Token Unlocks is a comprehensive platform that provides timely insights and structured data for crypto investors.
  • The journey of Token Unlocks began in 2017 after Watt’s participation in the Bangkok Hackathon.
  • Token Unlocks differentiates itself from competitors through innovative features and technical expertise.

A Humble Beginning: The Inception of Token Unlocks:
Tanawat, driven by a keen interest in crypto, embarked on the journey of Token Unlocks in 2017. After participating in the Bangkok Hackathon, Watt’s excitement grew, propelling them from participant to builder. In July 2022, Token Unlocks was officially launched, filling a crucial void in the market for a comprehensive token release schedule solution.

Navigating the Ideation Process: From Concept to Execution:
Token Unlocks underwent an iterative ideation process, exploring various ideas and product iterations. Their breakthrough came when they won the Eat Global Hackathon, gaining recognition for their concept. Continuously refining their product, Token Unlocks honed in on the problem of token unlocks, positioning themselves as a leading solution provider.

Building a Strong Foundation: Challenges and Successes:
Throughout their journey, Token Unlocks encountered obstacles and failures. However, they embraced a resilient mindset, persevered, and adapted to user feedback and market demands. Their diverse and talented team played a pivotal role in building a robust foundation for the platform.

Differentiating from the Competition: Token Unlocks’ Unique Features: Token Unlocks leveraged their expertise to build a superior product, setting themselves apart from competitors. The Ethereum Shanghai unlock stands as a testament to their innovation and technical prowess. Comparing team capabilities with competitors, Token Unlocks emerged as a frontrunner, prioritizing the delivery of the best possible user experience.

Monetization and Business Model: Balancing User Value and Sustainability Initially, Token Unlocks focused on providing a free service to users, ensuring maximum value. As they explore future opportunities, potential subscription models are being considered. Their commitment to long-term product development and user support ensures a sustainable and user-centric approach.

Nurturing Growth and User Loyalty Token Unlocks has successfully established a strong market presence through strategic user acquisition efforts. By actively incorporating user feedback and adapting the product to meet their needs, they foster user loyalty and satisfaction. Celebrating small victories plays a significant role in maintaining a cohesive team spirit.

Led by CEO and founder Tanawat, Token Unlocks has emerged as a powerful platform empowering cryptocurrency investors with timely insights. From its humble beginnings in a hackathon, Token Unlocks has quickly become a prominent player in the crypto analytics space. With a strong focus on adaptation, innovation, and user experience, Token Unlocks is poised to revolutionize data-driven decision-making in the crypto world. As they continue to refine their offerings and explore monetization opportunities, users can expect even greater value in their crypto investment journey. Token Unlocks is shaping the future of informed and strategic investing in the ever-evolving cryptocurrency landscape.

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