Leo Pareja — CEO of eXp Realty (EXPI) | Ideas Mean Nothing Without Execution
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About The Guest
Leo Pareja is a real estate entrepreneur and industry leader, currently serving as the CEO of eXp Realty (EXPI). He started his real estate career at 19 and quickly became one of the top agents in the U.S., selling nearly 4,000 homes. He later co-founded Washington Capital Partners, a major private lending firm, and Remine, a cutting-edge MLS platform. Pareja also played a key role in the National Association of Hispanic Real Estate Professionals (NAHREP), advocating for diversity in the industry.
In 2022, he joined eXp Realty’s leadership team and was appointed CEO in 2024, becoming the first Hispanic CEO of a major real estate brokerage. With a focus on innovation and technology, he continues to drive the company’s growth and redefine the real estate landscape.
Talking Points
- 00:00 — Intro
- 05:32 — The Moment That Made Leo an Entrepreneur
- 12:56 — Why Sales Gets a Bad Rap
- 19:04 — Riches Are in the Niches
- 30:56 — A Belief About Success That Radically Changed
- 35:50 — Leo’s Vision for Washington Capital & Remine
- 39:54 — Sponsor Break
- 42:34 — Turning Failure Into Fuel
- 48:40 — Common Entrepreneurial Mistakes
- 51:12 — Why Most Marketing Falls Flat
- 55:33 — What Makes eXp Different?
- 58:07 — Leo’s Toughest Challenges
- 1:08:09 — Mastering Real Estate: Focus on Your Strengths
- 1:16:34 — Sponsor Break
- 1:18:47 — How Entrepreneurship Shaped Leo as a CEO
- 1:23:43 — Leo’s Smartest Decision-Making Strategies
- 1:44:35 — AI Can’t Replace Experience
- 1:48:40 — Game-Changing Advice for Entrepreneurs
- 1:56:56 — What Success Really Means
- 2:00:15 — A Lesson for Leo’s Kids
Show Links
- https://www.instagram.com/leopareja/
- https://twitter.com/leopareja/
- https://www.linkedin.com/in/leopareja/
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What is the Success Story Podcast?
Welcome to the Success Story Podcast, hosted by entrepreneur, business executive, author, educator & speaker, Scott D. Clary. On this podcast, you’ll find interviews, Q&A, keynote presentations & conversations on sales, marketing, business, startups, and entrepreneurship.
Scott will discuss some of the lessons he’s learned over his own career, as well as have candid interviews with execs, celebrities, notable figures, and politicians. All who have achieved success through both wins and losses, to learn more about their life, their ideas, and insights. He sits down with leaders and mentors and unpacks their stories to help pass those lessons on to others through both experiences and tactical strategies for business professionals, entrepreneurs, and everyone in between.
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