No One Knows
Aug 23, 2017 · 1 min read
No one knows what they’re doing. It’s the dark and unspoken secret in all things creative.
No one knows what makes a hit show.
No one knows what sells.
No one knows how much money it will cost to produce an idea.
No one knows how long it’ll take either.
No one knows what’ll happen in the next three years let alone the next three days.

It’s all a big fat educated guess, but there really is no wrong or right way to go about getting an idea from point A to point B.
There are methods and schools of thought, but they’re just tools. Use what works. No one knows what they’re doing.
It’s all just made up to begin with.

