Scuba Dive Professional Career | Dive Center Management

Best Marketing & Business Management Books for Scuba Diving Industry Professionals

Reference books used in Scubanomics articles. Dive professional career development and dive center management tools.

Updated on July 13, 2021.

“If passion drives you, let reason hold the reins” ~Benjamin Franklin

The latest version of this list of recommended readings has moved to the Business of Diving Institute, here.

How can we make a good living out of our passion for scuba diving?

We have to go beyond the ‘passion’ to master our business skills and knowledge.

Some scuba diving instructors and dive center owners have asked us for reference material to dig further into discussions and analysis started on Scubanomics.

For your convenience, here is a list of marketing and business management books we have used in numerous Scubanomics articles for the dive industry.

Please note: Some of the links in this post are affiliate links. It costs you nothing. It simply means that when you click on the link and purchase the item, we may receive a few pennies (depending on which country you are in) to help pay for our coffee, so we keep on writing! All opinions remain our own.

Dive Industry Market Information

A Blue Ocean Strategy for The Scuba Diving Industry

In the dive industry nowadays, we keep on competing, but we are not growing. Perhaps it’s time to make a blue ocean shift! We’ve had that discussion here: A Blue Ocean Strategy in The Scuba Diving Industry.

Other Business Management Books for Dive Professionals

Let’s start with the following readings.

About Thinking Outside the Box…

These are books we suggest to develop our abilities to ‘think outside the box.’ We are in dire need of innovation in the scuba diving industry, and these are inspiring stories.

The latest version of this list of recommended readings has moved to the Business of Diving Institute, here.

First Scubanomics book: Scuba Diving Industry Market Data & Statistics by Darcy Kieran and the Business of Diving Institute. Brand new!

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Continue reading: Scubanomics Table of Content.

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“Let’s make a good living out of our passion for scuba diving!” ~Darcy Kieran

Scubanomics

The Scuba Diving Industry by the Business of Diving Institute (BODI)

Scubanomics

News & editorials for the scuba diving industry. Scuba diving market data & statistics. Business analysis. Innovation-fueled strategies for growth. Dive store management. Your career as a dive professional.

Business of Diving Institute

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Be our ‘dive business buddy’! Visit www.medium.com/scubanomics — Scubanomics by the Business of Diving Institute (BODI)

Scubanomics

News & editorials for the scuba diving industry. Scuba diving market data & statistics. Business analysis. Innovation-fueled strategies for growth. Dive store management. Your career as a dive professional.