Just For Fun!

How Do You End Up With a Small Fortune In The Dive Industry?

It’s a classic scuba diving professional joke. And it’s often misstated. Let’s clarify it!

Darcy Kieran (Scuba Diving)
Published in
3 min readNov 14, 2021

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Photo by Kostiantyn Li on Unsplash

Darcy Kieran is the author of the handbook “Your Career and/or Life as a Scuba Diving Instructor: How to Make a Good Living Out of Your Passion for Scuba Diving” and a unique advanced logbook & checklists for scuba divers, divemasters & instructors.

Almost every week, I hear it. Or I read it on Facebook.

How do you end up with a million dollars in the dive industry? Start with two!

There are various versions of it.

How do you end up with a small fortune in scuba diving? Start with a big one!

But the basic idea is always the same: Do not expect to get rich as a dive professional in the scuba diving industry. Sometimes, the word “industry” even seems inaccurate when looking at the size of the so-called scuba diving industry.

But back to our banter…

I often hear this joke stated in a way that communicates precisely the opposite of what the joker intended to laugh at. And that is what I want to clarify, for the fun of it!

How do you make a million in the scuba diving industry? Start with two!

Well… That last version is not a joke. It’s excellent investment advice! If I could “make” a million by investing two, it would mean a 50% return on my investment (ROI). Of course, the exact ROI would depend on the timeframe. Generating a million in profits over ten years is not as good as doing it over a year.

However, the point remains that your initial investment (2 million dollars) generated profits since you “made” a million and, therefore, ended up with three.

The definition of making money (as in “making a million”) is “to earn money, to make a profit,” as per the Merriam-Webster dictionary.

“Ending up” with one million after starting with two is what you mean, right?

The definition of ending up as per the Merriam-Webster dictionary: “to reach or come to a place, condition, or situation that was not planned or expected.”

So… When repeating this joke, choose your words carefully if you want to say that the investor lost money! Otherwise, somebody could sue you for lousy investment advice!

Just saying! For fun!

Also from Darcy Kieran:

Side note: During your surface intervals, have a look at my novels with a scuba diving twist, starting with “Mystery of The Blue Dragon” and “Shadows on Ocean Drive.”

You could help the dive industry by taking part in ongoing dive industry surveys. You will also find results from our past scuba diving market studies here.

Don’t be left out! Subscribe to Scubanomics: The Dive Industry Compass to be the first to know about new dive industry market data & insights. Otherwise, be our “dive business buddy” on LinkedIn, Facebook, and elsewhere.

What now? Have a look at the complete Scubanomics Table of Contents.

Scuba Diving Industry Market Research & Data, Scuba Equipment Global Market Size
Let’s make a good living out of our passion for scuba diving!

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Darcy Kieran (Scuba Diving)
Scubanomics

Entrepreneur | Author | Radio Announcer | Scuba Diving Instructor Trainer — #ScubaDiving #Tourism — #Miami #Montreal #Marseille