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Scuba Diving Industry Market Data
How To Accurately Measure The Market Size of The Scuba Diving Industry
A solution to the lack of accurate scuba diving industry market reports.
Darcy Kieran is the author of ‘Scuba Diving Industry Market Size Research Report (2nd Edition): Worldwide Sales of Dive Gear, Scuba Diving Certifications, Dive Travel & Other Dive Shop Services.’
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We recently discussed the multiple challenges we face when trying to measure the size of the scuba diving industry market.
For instance, we presented the reality that surveying dive gear manufacturers and dive training agencies could never give us a complete picture of the market, even if they all shared data with a third party tasked with delivering market reports. And only a handful of them do it in a handful of markets, anyway. We reviewed why such a set of numbers would come with gigantic holes and issues.
For many other reasons, surveying dive retailers also provides an incomplete picture of the scuba diving industry.