Earlier this year, congress passed a resolution that allows internet service providers, like Comcast, Verizon and AT&T, to collect and sell your data.
Typically, when someone goes to a webpage, they are visiting willingly. However, ISPs tracking user-data leaves users with few alternatives. If users are aware that a website is tracking them, they can avoid that site in favor of others. There are a limited number of internet providers, and some don’t allow users to opt-out of having data tracked.
This Is How You Can Trick Google & Your ISP
Internet Noise is an ingenious tool by Dan Schultz, and is a useful way to limit the effectiveness of data tracking. Emily Dreyfuss covered it for WIRED, back in March. It works by opening random webpages and performing searches in new tabs on your browser. The additional browsing activity provides noise in your web activity, so companies using your data don’t get an accurate depiction of your behavior.
The Case Against Advertisers
Are ads targeted at you based your interests and recent behavior helpful or intrusive? Some people think they’re helpful, while others find them creepy.
For those that feel these ads are unfair, or that they are manipulative and convince people to buy products they don’t want or need…we feel your pain. You can use these 8 Smart Ways to Maintain Your Digital Privacy. But if those still aren’t enough, then use Internet Noise to confuse them and skew their information about you even more.
If you’re tired of advertisers knowing you better than your family, just flood them with fake browsing. If you are tired of seeing ads for the exact sunglasses you looked at one time, a month ago, fool them with some Internet Noise.
“If there be time to expose through discussion the falsehood and fallacies, to avert the evil by the processes of education, the remedy to be applied is more speech, not enforced silence.”
-Supreme Court Justice Louis Brandeis
If you don’t want to be restricted in your internet use because your activity might be monitored, the answer is not less internet use. It’s more internet use.