STM Featured Community Member of the Month #1: Johnney Zhang | November 2022
Hello Security Token Aficionados; I hope your November is off to a great start!
I’m Jackson Blau, Research Analyst and Community Manager at Security Token Market. Over the last year, while working with Security Token Market, I have had opportunities to make invaluable connections in the blockchain space with extraordinary individuals.
To highlight these individuals and give them the megaphone, STM began hosting a Featured Community Member AMA in August and has continued the event every month with a fantastic cohort of community members.
Featured Community Members are chosen for their high engagement, drive, active participation in our community, and the amazingly unique perspective they bring to the security token space.
Today, I am beyond excited to share the first of November’s two Featured Community Members of the Month.
We will be hosting an ask-me-anything with our two Featured Members this month on Twitter Spaces on November 3rd, 2022, at 4:00 PM EST.
Set your reminder at the link here!
Today it is my privilege to introduce to you if you don’t already know him, the one-and-only…
Drum roll, please…🥁🥁
Johnney Zhang!
In Johnney’s youth, he learned perseverance from an early age, overcoming significant challenges while growing up in China and after moving by himself to the United Kingdom.
While Johnney was still at university, he began dabbling in real estate with quick fix-and-flip single-family homes, in which he ultimately averaged a 30% annual return. Upon relocating to Los Angeles in 2012 to help his father’s family established itself, he recognized the significant business opportunities offered by the region’s real estate market. Already having some real estate experience under Johnney’s belt, he decided he wanted to continue honing his real estate development skills in Southern California with his family.
Johnney created Primior Inc, where he has served as CEO for almost ten years. Primior is one of Southern California’s leading luxury real estate development and asset management firms. Primior has successfully developed more than $1B of luxury properties in the United States. Primior also assists in managing another portfolio worth hundreds of millions of dollars.
As cryptocurrency rose in popularity from 2017 — present, Johnney began pivoting his real estate development company to accompany the Web3 tidal wave. However, when cryptocurrencies first became popular, Johnney was initially skeptical. He believed many of these cryptocurrencies would fail as most had no intrinsic value. However, Johnney now admits he may have been biased, having come from the world of traditional real estate investing. Nonetheless, being the businessman he is and keeping up with market trends, he continued to follow the rise of cryptocurrency. Johnney has now concluded crypto is here to stay, and he is welcoming that with open arms with his new project United States Property Coin (USPC).
United States Property Coin, or USPC, is a groundbreaking new cryptocurrency backed by Johnny’s income-producing real estate portfolio (Primior Inc.). USPC is a security token that will function as shares of a corporation holding core real estate assets. USPC represents the logical next step for Primior, given Johnney’s stance that tokenization provides more accessibility and liquidity than traditional investing.
Unlike most real estate security token offerings at STM.co, USPC securitizes an entire portfolio of assets instead of individual properties. The benefit of this approach is that it enables USPC to offer token holders a more stable and predictable return profile spread across a diversified portfolio of income-producing assets instead of having the token dependent on one property’s income.
Johnney’s mission for Primior’s with USPC is to create a highly liquid asset that is stabilized by the value of the real estate. USPC would streamline the intricacies of real estate law while eliminating reliance on paper documents. USPC plans to utilize the Ethereum network for its native token, USPC. On the Ethereum network, the USPC token will use self-executing “smart” contracts that would ensure the simultaneous transfer of ownership and values when, and only when, all criteria are met. The token will exceed the ERC-1400 standards, and Primior is continually discussing with blockchain-native partners about innovative smart contract standards that can add a degree of investor protection.
Want to learn more about the USPC project? Be sure to join USPC’s social media communities to catch the latest updates, ask questions, or chat with the team!
Another way to get involved with USPC is by participating in their market research survey. To help USPC better understand their community and enhance their project they designed a brief online survey on the current public sentiment and knowledge of digital assets, cryptocurrency, tokens, etc. To amass the largest and most accurate sample size, USPC is offering survey participants entries in their market research survey over $100,000 in prizes as seen below!
I am particularly excited about having Johnney on our Featured Community Member of the Month AMA this Thursday. I got into the tokenization space after seeing the benefits it could provide in commercial real estate investing, and Johnney has seen just this. Johnney has brought his real estate native company into the blockchain space to allow more accessibility and liquidity in an asset class that needs it most.
To hear more from Johnney about his experience with Primior, the expansion to USPC, and his journey in the blockchain industry, tune in on Thursday, November 3rd, at 4:00 PM EST, to the AMA on Twitter Spaces with Johnney and Chris Dobson!
Set your reminder here!
Here we will get a chance to talk with our Featured Members and ask them any questions we may have about themselves, their projects, or anything else you may be itching to ask these extraordinary individuals!
If you have any questions about the event, join our Discord here and send it away, I’ll get back to you shortly.
