Yet Another Sporting Legend Delves into the NFT Space, and It’s Cristiano Ronaldo!

Scott
Security Token Offering
2 min readJun 29, 2022

Manchester United player Cristiano Ronaldo (also the captain of the Portugal National Football team) has announced that he has joined hands with the popular cryptocurrency exchange platform Binance to release his NFT collectibles. The NFTs will be released on the marketplace present in the Binance platform. This multi-year partnership has come as a surprise to the crypto world as the markets are amidst a never-seen bear phase.

NFTs or non-fungible tokens are digital tokens that can work as proof of ownership and authenticity of items they back. These tokens had gained initial momentum in 2021, when many celebrities and brands stepped into the space within a few months, causing the market to gross more than a billion dollars quickly.

Founder and CEO of Binance “CZ” Changpeng Zhao said, “Cristiano Ronaldo is one of the world’s best footballers, and has transcended sport to become an icon in multiple industries. He has amassed one of the world’s most dedicated fan bases through his authenticity, talent, and charity work. We are thrilled to provide his fans with exclusive engagement opportunities to connect with Ronaldo and own a piece of iconic sports history.”On the partnership with Binance, the legendary footballer Cristiano Ronaldo said, “My relationship with the fans is very important to me, so the idea of bringing unprecedented experiences and access through this NFT platform is something that I wanted to be a part of; I know the fans are going to enjoy the collection as much as I do.”

The first NFT collectibles from Cristiano Ronaldo are set to be released later this year, and collections will be released every year across the partnership on the Binance NFT marketplace.

With such amounts of traction and following irrespective of the market status and crypto sentiments, NFTs are thriving. No time is bad to launch NFTs or businesses based on these tokens. If you want to create NFT-based business platforms or NFTs for your projects, there are a few firms that can help you debut in the Web3 space with collectibles and platforms of unmatchable quality.

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