Creative Bulletin n.60 (Feb 3rd 2021)
We’re editing the video for Fabula for Kids’ Kickstarter video. Next week we’ll show you a preview! 😊
🐐🐐🐐 What we’ve been up to this week
We worked on the Kickstarter page for Fabula for Kids (who would have thought? 😂). We decided to give you a sneak peek https://www.kickstarter.com/projects/sefirot/995078371?ref=79er3r&token=7d30ccd2 — If you have any feedback, doubts, advice and you feel like sharing them with us, we would really appreciate it! Fabula for Kids will be available in Italian and English.
We’re not only taking care of the “selling”. Andrea reviewed the booklet and stripped it of all the typos (the proof-reading classes turned him into a pro!) and got it ready to be translated into English 🚴♀️
While Andrea keeps on looking for a fulfillment in the U.S., the printing company told us that a pallet full of Intùiti is stuck with them due to Brexit and they can’t ship it to the UK (where we have a warehouse). It sounds like another Ken Follett book, there’s always something lurking around the corner😂
Small publishers grow up, and with them, their e-commerce platforms grow too. We’d like to take this chance to congratulate Angelo and Luca, our developers, who have successfully put our websites’ new versions online (and they’re the bomb! 😍); so now we can happily enter the Spanish and French markets!
🦊🦊🦊 What we’d like to do
We’d like to find middle ground between online and offline, between a modern distribution and the classic one (just in case Facebook breaks down 😅). We dream to be in 300 libraries throughout Italy by the end of this year.
We want to go to Happy Hour without having to check the time. Yesterday Matteo managed to have a glass of wine sitting outdoors at a bar but by 6pm they took the chair away from under his butt 😭
🎃🎃🎃 What we’ve learned
This week Matteo got pissed (really pissed 😂). He didn’t like the first version of the Kickstarter video and he lost it. He wrote this: «If only I could be back in the ad agency for a moment I would throw a chair on the wall and then I’d light a cigarette inside of the creative director’s office. My office». Yeah, he was pissed.
By the time morning came, he had taken deep breaths, he had calmed down, he called the person who was in charge of the video and he politely asked for all of the necessary changes. He did it to be civil and polite, but he didn’t like it: honestly he would have preferred to scream.
🌈 Takeaway: throw a chair every once in a while!
We were taught to be good, to behave; we were told that «those who raise their voices do so because they know they are in the wrong» and a bunch of other clichés. At the same time we fill our mouths with the word «passion», but it has to be well behaved and conventional.Let’s lift the veil: real passion is fiery and not always pleasant to see. And to keep everything bottled up inside as a courtesy, it is not healthy.
So… let’s try to care less about other people’s judgement and let’s throw that chair 🪑🎉
With ❤️
Matteo and Andrea
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