SELF TOKEN to launch DApp along with the release of blockchain movie ​The Last Thieves

SELF GROUP
SELF TOKEN
Published in
3 min readJul 17, 2019
Founder Jack Hsu speaking at RISE conf 2019

Hong Kong, July.9th, 2019 — ​Entertainment tech startup SELF TOKEN presented at global conference RISE today and announced its official launch date for both their entertainment DApp, a decentralized application powered by blockchain technology, and blockchain movie ​The Last Thieves​.

As Facebook’s recent whitepaper launch for “Libra” shocked the FinTech world, Taiwanese blockchain startup SELF TOKEN announced its official launch dates around a DApp platform built on an immersive entertainment business model.

Founded in 2017, SELF TOKEN was created to bridge the gap between online and offline experiences through blockchain technology, to create a more collaborative environment for directors, producers, writers, and entertainment consumers. In rewriting the fan-producer relationship, SELF TOKEN’s DApp platform will allow blockchain to form a decentralized and accountable method of doing transactions within the entertainment stratosphere. As CEO and Founder Jack Hsu explains,

“Blockchain can disrupt existing film giants in the industry. We’ve found a solution to engage viewers and build deep communities without having to produce a Hollywood scale film.”

SELF is an ERC-20 token created on Ethereum, a cryptocurrency set to be the primary currency on the SELF DApp. Users can use this token on all sorts of platforms, regions, and various partners and projects of the SELF team. With blockchain’s transparent and untamperable ledger, supporters of SELF can reap rewards from the PoW and PoS set up through SELF’s economic model.

To fulfill the fantasies of shifting between virtuality and reality, the team created NFT cards for users to interact with. Users will be able to experience rewards and upgrades with their SELFER character cards along with the release of blockchain film ​The Last Thieves​. Visiting the partnered restaurant at SELF-owned bars and bistros, as well as heading to the theater to watch ​The Last Thieves ​are all ways consumers can interact with the DApp. Furthermore, the SELF DApp will include members-only experiences for viewers to explore. The premise of the platform is that the more you interact with it, the more you will experience an immersive community built around this entertainment ecosystem.

Founder Jack Hsu’s vision of Immersive Entertainment continues to act as a new business model for the film and production industry. With a series of events happening for SELF — store openings, film premier, app launch, and partnership promotions. The team is excited to demonstrate a new form of fun and entertainment for the general public.

SELF TOKEN

Founded in 2017, SELF TOKEN is an offshoot of SELF PICK, a production company that produced award-winning web series with over millions of views. SELF PICK has from the very beginning, emphasized an Immersive Entertainment business model. It filmed a web-series in a bar and later kept the location as an actual bar for fans to go and experience in real life.

SELF TOKEN was then founded to bridge the gap between online and offline experiences through blockchain technology, to create a more collaborative and immersive ecosystem within the entertainment industry.

SELF TOKEN is an entertainment tech company focused on challenging existing entertainment infrastructures to stimulate more genuine creativity between writers, producers, directors, and fans

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