Amazon Emerald: Amazon Business with Third-Party Notifications on Seller Central

Running an Amazon business can be tough.

Sellers often use Amazon Seller Central and other 3P apps to manage their operations smoothly.

But dealing with constant notifications from different places can be a hassle. That’s where the Amazon Emerald Program comes into the picture.

Amazon launched the Emerald Program in July 2023, and it’s changing how sellers manage notifications for their business.

It lets third-party apps send notifications straight to your Amazon Seller Central account. This makes managing your business a lot easier.

What Is the Amazon Emerald Program?

Think of Amazon Emerald Program as a bridge between Seller Central and other 3P seller software.

You no longer have to switch between different platforms to see your alerts. Everything shows up in Seller Central in real time.

Why Amazon Emerald Matters

The Amazon Emerald Program is all about bringing all your important notifications from third-party apps into one place.

This makes decision-making easier and boosts your productivity.

Amazon wants to make things simpler for sellers, and the Emerald Program is a big step in that direction. It helps you run your business smoothly and make smart choices.

Want to take a closer look at Amazon Emerald?

Read the complete blog, and find out how Amazon Emerald is changing the way you manage your Amazon business.

Read the full article [here].