Why Senno chose NEO for its sentiment analysis platform

SENNO
Senno
Published in
3 min readApr 26, 2018

There are a few blockchain networks out there to choose from, and new ICOs must prioritize in order to make this important decision. What factors are most important to the company and the product? And which blockchain solution fulfills those needs? These are the questions any blockchain entrepreneur has to ask himself.

For Senno, the answer is NEO.

Senno is an ambitious ICO that is set to drastically improve access to and the understanding of crowd wisdom. Senno’s powerful product offers highly-advanced sentiment analysis that has far-reaching implications for everyone. Senno’s sentiment analysis surpasses all of its predecessors with lower costs, higher efficacy and easier implementation into third-party platforms, making this important technology accessible to both large and small entities or even individuals, who can finally consult crowd wisdom to help make decisions in their day-to-day lives.

So, why NEO?

Like all blockchains, the NEO smart economy is built to host smart contracts, ICOs and apps in a decentralized manner, so what sets it apart and makes it the ideal platform for Senno’s product?

Perhaps Senno’s two greatest concerns are closely intertwined: security and accuracy. While the decentralized nature of any blockchain promises greater security, ongoing political debates over cybersecurity mean it is of utmost importance for a company analyzing millions of webpages of public Web 2.0 data to choose the safest blockchain option. Keeping this data tamper-free meets Senno’s other condition of accuracy, meaning sentiment analysis results can’t be manipulated.

Both Bitcoin and Ethereum, two of the largest alternatives to NEO, have dealt with a range of security issues. This has resulted in the emergence of several forks in their blockchains and led to a variety of workarounds to defend against spam and DDoS attacks, as well as to streamline their blockchains. NEO, however, hasn’t suffered from these setbacks and even professes to be quantum computer-proof, having developed an anti-quantum cryptography mechanism called NeoQS.

Senno also requires a robust system that can handle a maximum number of smart contracts for the smallest investment in computing resources. The proof-of-work algorithm used by Ethereum takes up too much energy for Senno’s needs for efficiency, maxing out at 15 transactions per second. Instead, NEO uses a delegated Byzantine Fault Tolerance system that reaches a capacity of 10,000 transactions per second and ensures the finality of transactions, offering a higher degree of integrity.

NEO also matches Senno’s culture and ideal of accessibility, with smart contracts and apps that can be written and compiled in C# and Java. Future plans would even allow developers to code smart contracts in Python and Go, drastically reducing the entry barrier for all developers around the world.

Looking into the future, Senno sees NEO as ideal for its emphasis on keeping itself regulation compliant. Blockchain isn’t likely to remain the wild-west for very long, especially in emerging markets like China, where regulation is likely to be the name of the game. NEO is the ideal blockchain candidate in this eventuality.

Odds are there will never be one blockchain that is better than all the others for every ICO and every service. But for Senno, NEO supports a safer, more transparent product that finally makes sentiment analysis an accessible tool for everyone.

Visit our website and join our Telegram group to learn more about Senno!

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SENNO
Senno
Editor for

An open, smart contract customer data platform that allows individuals to monetize and control their private information while providing data for industries.