Sensor Lab
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Sensor Lab

PRIVACY LABEL — Part I: The Privacy Illusion

Every time you commute to work, shop for groceries, browse the internet, or even stroll through the park, chances are you’ve revealed information like how probable you are to commit a crime, who you spend time with, your nervous walking behavior, and more. Curious to how and whom you’ve revealed this?

Illustration by CLEVER°FRANKE

The Current State of Privacy.

Our limited access to staying aware, informed, and in control of our personal information is in the power of external hands.

Examples of smart sensors in Utrecht, the Netherlands, continuously collecting citizen’s personal information.

Pinpointing the Problem.

  1. Discrimination (like unfair treatment and exclusion);
  2. Deindividualization (like loss of autonomy);
  3. Confrontation with unwanted information.
  1. People don’t know enough to act;
  2. People doubt they can make an impact;
  3. Personal implications of privacy concerns are unapparent and incomprehensible;
    Whereas if they’re more tangible in a country like the Netherlands then it’d be a different story, just like how there is a political party solely dedicated to ridding bikeways of scooters.
  4. The Netherlands is a technically inclined country;
    Giving citizens a feeling of control.
  5. Dutch people are among Europe’s most trusting of their government.
    For most, there would be no reason to think twice about where, and why smart sensors are in their cities.



Sensor Lab is based in Utrecht, NL. We are focused on the education, exploration and development of sensor and smart technologies. In today's data-driven world, it is important to explore their application, possibilities and the future opportunities yet to be discovered

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