Buying Email List: Reviewing the Top 11 Platforms for Marketers

Elena Maryam
E Marketing Advice
Published in
6 min readOct 4, 2023

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Buying Email List

Finding possible buyers can be hard, especially if your business needs a large pool of potential customers. If you buy a poor-quality email list, it can seriously impact your results. In this post, we’ll look at 11 of the best places to buy email lists from, paying special attention to their reliability, ability to personalize the list, and their access to a large number of possible leads.

Once you finish reading this guide, you’ll know enough to choose the best place to buy high-quality leads from.

So, let’s start the comparison.

01. EmailDatas

Overview

EmailDatas is a service that offers business email lists and leads for a variety of industries, countless niche sectors, and comprehensive global regions. It boasts more than 500 tailor-made job titles and B2B contacts based on SIC industry codes and provides a 96% Email Accuracy warranty. Direct contacts, CRM-ready files, premium contact databases, and unlimited usage rights summarize some of the valuable features of this platform.

Advantages

  • Cost-Effective Pricing
  • Direct Contacts Exclusively
  • CRM Ready Files
  • Premium Contact Database
  • Broad coverage of niche industries and certain regions
  • Unlimited Usage Rights
  • Free database samples

Cons

  • Limited advanced features

Cost

  • EmailDatas provides clear pricing for its services. The average cost per 1000 contacts is $39, and detailed pricing for each product is accessible on their website.

2. JozData

Overview

JozData offers an extensive range of business needs with its highly precise email lists. Their services span from USA B2B emails, state-based data in the USA, job titles, industries, crypto users, crowdfunding enthusiasts, job seekers, global contacts, consumer emails, to real estate agents. They take pride in their validation rate of over 95%, upholding the quality of the leads proffered.

Advantages

  • Diverse list range caters to various industries and needs
  • High validation rate of over 95%, ensuring quality leads
  • Transparent product pricing
  • Free product samples available
  • Positive customer reviews attest to its quality
  • Offering 3 months of free updates

Cons

  • Limited advanced features
  • While offering international contacts, its main data focus is the USA

Cost

  • Transparent pricing is a strength of this platform, with clear costs listed for all their products. The average cost per 1000 contacts is $42.

3. BookYourData

Overview

BookYourData gives users the capability to assemble custom email lists from a wide global contact database. Users can refine their search based on factors like industry, location, job title, and more.

Advantages

  • User-friendly platform
  • Guaranteed 95% accuracy
  • Strong focus on the US market

Cons

  • Exorbitant cost per contact
  • Limited advanced features
  • Costly for large volume lists
  • No free trial available

Cost

  • BookYourData offers bespoke pricing depending on an agent’s record requirements. Prices commence at $69 for 250 records and goes up to $30,999 for 1,000,000 records.

4. Lead411

Overview

  • Lead411 is a B2B intelligence service providing verified company and contact data, triggering events, and a chrome extension for obtaining contact details.

Advantages

  • Advanced filtering capabilities
  • Chrome extension for quick access

Cons

  • Only caters to US businesses
  • Pricey in comparison to competitors

Cost

  • Lead411 operates on a custom pricing model based on the user’s unique needs. For example, the cost for 2,400 contacts on Lead411 is $900. Detailed pricing information for more quantities is obtainable directly from the platform.

5. ZoomInfo

Overview

  • ZoomInfo is an AI-powered tool designed to create or enrich B2B email databases. With less than 15 million company profiles, the platform offers updated contact insights which assist businesses in constructing their own B2B email lists.

Advantages

  • Features data enrichment capabilities, maximizing existing data utility
  • Offers advanced search fields for precise lead targeting
  • Renowned for accurate data delivery

Cons

  • Relatively high price compared to other platforms
  • Smaller database might restrict wider market lead access

Cost

  • ZoomInfo operates on a request-only pricing model, and specific costs are not publicly listed. But, market reports suggest that pricing for the most basic plan begins from $10,000 per year annually. For more specific pricing details, direct contact with ZoomInfo is advisable.

6. LeadsLibrary

Overview

  • LeadsLibrary offers targeted email leads for various industries and vouches for highly accurate data.

Advantages

  • Claims of 95% accuracy
  • Offers numerous industry choices

Cons

  • Limited pricing data available on the website
  • No customer reviews are on the site

Cost

  • For a pricing quotation, directly contact LeadsLibrary.

7. UpLead

Overview

  • UpLead is a B2B prospecting service that lets users look for contacts based on several determinants, access precise data, and integrate with multiple CRMs.

Advantages

  • Guarantee of 95% accuracy
  • Integration with diverse CRM platforms

Cons

  • Limited info on international contact lists
  • Cost can be high for extensive databases

Cost

  • UpLead offers plans commencing from $99/month and a 7-day free trial.

8. LeadsPlease

Overview

  • LeadsPlease gives consumer, business, and homeowner mailing lists to companies in multiple industries.

Advantages

  • Claims of 95+% accuracy
  • Immediate access to mailing lists

Cons

  • Only caters to US-based data
  • No CRM integration

Cost

  • Prices kick off at $325 for 5000 leads.

9. Demandbase (Previously InsideView)

Overview

  • Demandbase is a B2B sales and marketing service that aids users in finding targeted accounts, enriching data and insights, and also provides account-based marketing and sales solutions.

Advantages

  • Wide-ranging sales and marketing features
  • Dependable and precise data

Cons

  • Can be pricey for minor businesses
  • Steep learning curve

Cost

  • Contact Demandbase for a personalized pricing quote.

10. Data-Axle

Overview

  • Data-Axle offers data and marketing solutions and allows users to build highly targeted mailing lists for their marketing initiatives.

Advantages

  • Broad range of marketing solutions
  • Multi-channel targeting capabilities

Cons

  • Can be costly for large volumes
  • No free trial available

Cost

  • Contact Data-Axle directly for a pricing quote.

11. Dun & Bradstreet

Overview

  • Dun & Bradstreet provides B2B email marketing solutions and gives accurate business email lists to boost sales and marketing drives.

Advantages

  • Established, reputable company
  • High-quality and verified data

Cons

  • Potentially more expensive than alternatives
  • Limited data on email list pricing

Cost

  • Contact DNB for a personalized pricing quote.

Conclusion

In closing, among numerous B2B email list generation tools, EmailDatas, JozData, Lead411, and ZoomInfo are notably standout options for B2B companies. Each tool features exclusive strengths and offerings, which aid businesses in targeting effective and efficient email marketing.

Nonetheless, EmailDatas and JozData arguably deliver an extra edge, given their versatile offerings and outstanding value. EmailDatas, with its large database and solid technology, holds potential to revolutionize a business’s email marketing strategy. In contrast, JozData stakes its claim as a competitive consideration for businesses of all sizes with its customized solutions and advanced features.

In parallel, Lead411 emerges as an appealing choice given its affordable list generation services. The platform’s detailed search options can provide businesses with more accurate leads. Conversely, ZoomInfo, apart from a relatively smaller database and higher prices, provides businesses data enrichment attributes, and unparalleled data precision, making it a mighty competitor in the market. Nonetheless, all four tools carve out their unique spaces in the B2B realm and offer incredibly valuable capabilities based on distinct business needs. To make the best choice among these platforms, businesses ought to carefully consider their specific needs, budgetary considerations, and the strategic intentions of their email marketing strategies.

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Elena Maryam
E Marketing Advice

Elena Maryam, Digital Marketing Executive at SEOMoons, boosts seomoons.com through creative, data-driven strategies in SEO and PPC.