The Matrix for COVID-19

We know everyone is besieged and befuddled by the unknown. Shown above is a quick, simple way to think about a future that none of us can predict. It is a matrix that presents the various possible decisions that all of us face. We wanted to share it with the hope that it can help everyone shine a light through the fog.

We all have to make our own decisions and every company’s situation is different — but, irrespective of circumstance and whatever you believe the future holds, employing this approach will make the consequence of the decisions clearer.

The act of planning is more useful than the plan itself. After using this framework, you should update your strategy every few weeks. Circumstances are changing rapidly; adaptability will determine the winners.

Founders & business leaders: you are welcome to download this template here.




From idea to IPO and beyond, Sequoia helps the daring build legendary companies.

Recommended from Medium

Start experimenting: ABN AMRO’s Business Account Notification API!

Pyrebase — Firebase in Flask

ARTH Task 16.1


Constructor in Java

Keep your views separate

Why from therapy to coding

The Secret Sauce to Becoming a Great Developer: Be Humbly Overconfident

Man sitting on a couch with a cigar in hand

Get the Medium app

A button that says 'Download on the App Store', and if clicked it will lead you to the iOS App store
A button that says 'Get it on, Google Play', and if clicked it will lead you to the Google Play store


From idea to IPO and beyond, we help the daring build legendary companies. Follow our publication for more Sequoia perspectives:

More from Medium

Age of AI — Transforming Cancer Treatment, Video Games, and Worker Productivity

Week 14: The Sinner

StartUp Health Insights: Tele-Pharmacy Leads Another Billion Dollar International Week of Funding |…