Gen Z is an interesting mix of tech-savvy, smart and dependent. They have many interesting ideas for the future of technology, admire the Apple brand, prefer YouTube overall and understand that they live in a post-privacy world.
Their phones make them feel secure, and they form rituals and habits related to using their devices more and more.
Technology is essentially an indistinguishable part of their identity and intertwined in their daily life. It gives them comfort, purpose, and focus.
I stumbled across this really terrific article on the life cycle of virtual reality in the kids' education and entertainment market — well worth reading for anyone involved in the kid/tween/teen media and education worlds.
“Once the VR space takes hold, kids will ultimately become “world-smiths,” as they create immersive social experiences utilizing powerful, easy-to-use tools found on 3D user-generated content platforms.
These platforms will empower children to create and distribute VR content for consumption by their peers.”