It all started with a request for a point of view and presentation from a top sales rep at Dell in 2004.
Keith Cullum was a highly successful and respected Account Executive on Dell’s Higher Education Sales Team at the time.
I was just over a year into my role as a Brand Manager for Dell’s Software and Peripherals group supporting education and healthcare.
Keith called me one day from the car … or the airport, not sure as he was always on the road, covering a number of regional universities.