Leading Wedding Favors & Gift Basket Retailer To Join SesameOpen Network

SesameOpen is excited to share that Third Rock Commerce has agreed to join the SesameOpen Network as a vendor and venue. Third Rock Commerce owns a diversified portfolio of top-tier ecommerce sites, including Wedding Favors Unlimited and All About Gifts & Baskets. By curating and selling products through the SesameOpen Network, Third Rock Commerce will be able to find and source new products to offer their customers while also expanding their marketing reach to new venue-specific audiences.

“A venue-based sales channel makes tremendous sense for occasion-specific ecommerce businesses like ours,” shared Third Rock Commerce COO, David Shreni. “We look forward to increasing our sales through SesameOpen and its network of vendors and high-traffic venues.” SesameOpen Cofounder Brandon Bidlack added, “Forward-thinking businesses like Third Rock Commerce really highlight the opportunity that SesameOpen provides to ecommerce retailers — a chance to improve product discovery and grow sales to their target customers.”

As SesameOpen completes work on its blockchain protocol and enables a new, decentralized commerce channel in which venues curate and market products to their audiences, Third Rock Commerce will join a group of vendors, venues, and app developers in being the first to take advantage of the simplified communication mechanisms powered by SesameOpen.

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