Metrilo’s eCommerce marketing platform fosters customer on-boarding and success with SessionStack

Antonia Bozhkova
SessionStack Blog
Published in
2 min readMay 9, 2018

Metrilo offers a powerful all-in-one solution for instant analytics, CRM, and email marketing automation exclusively focused on the eCommerce market.

Metrilo’s one-stop-shop solution for instant analytics, CRM, and email marketing automation

The challenge

In an industry where users get discouraged right from the start by trying to wrap their minds around heavy, feature-cluttered data analytics solutions, the Metrilo team is aiming to stand out from the crowd by providing an excellent user experience and outstanding customer support.

In this regard, understanding how eCommerce organizations use the Metrilo all-in-one Marketing platform, and ensuring their successful on-boarding presented a serious challenge to the Metrilo team.

The solution

Since implementing SessionStack, the Metrilo sales and support teams have been using it on a daily basis to perfect user experience and solve customer support issues quickly.

A session replay in SessionStack helps the Metrilo team analyze user behavior real-time: they get every single user action, event or error that happened in the user browser in the timeline to the left.

Nine months later, the Metrilo’s team continues to reap the benefits from leveraging SessionStack on a daily basis:

  • The ability to watch users’ journey from the get-go helps the team perfect the Platform in terms of ease of use and intuitiveness.
  • The team now documents issues more accurately and helps users real-time, speeding up support turnaround times and increasing customer satisfaction levels.

Read Metrilo’s full customer success story.

There is a free plan if you’d like to give SessionStack a try.

--

--

Antonia Bozhkova
SessionStack Blog

A product marketer with a strong distaste for marketing lingo. Sailing geek and a geeky sailor.