💥💻🎧 In recent years, the music industry has experienced a surge of interest in non-fungible tokens (NFTs) and decentralized ownership models. These digital assets, are changing the way we think about ownership and distribution of creative works. …

People and Organizations leading businesses and brands into Web3 and the Metaverse: Part III About this series Sgnal.xyz is highlighting innovative thought leaders and organizations who are trailblazers at guiding companies and brands into Web3. The Metaverse Squad: Part III Who is the “Metaverse Squad”…? In our previous articles, The Metaverse Squad is Here and The Metaverse Squad — the A-Team), we introduced you to the key people, players and organizations uniquely…

Got Loyalty? — As part of the series Real World Utility, Sgnal is exploring real world use cases for NFTs and digital assets and how they are transforming the relationships between businesses, brands and their audience. The NFT Loyalty Program Buzz In mid-September, Starbucks, the powerhouse global coffee brand, will launch a set of NFTs, “digital collectibles” attached…

The New Way to Own Luxury Goods — As part of the series Real World Utility, Sgnal is exploring real world use cases for NFTs and digital assets and how they are transforming the relationships between businesses, brands and their audience. The Rise of Phygitals: Digital x Physical NFTs Breakfast at Tiffany’s, anyone? When it comes to innovation and the “cutting edge” of businesses entering Web3, luxury brands like Tiffany…

The Future of NFT’s — Web3 Tickets — If you’ve been to a music event in the past 10 years, you likely purchased your ticket online. The event ticketing industry is worth billions of dollars and is continuing to grow. But with the advent of #Web3 technologies, there are players intent on disrupting the status quo and improving…

NFTs are Here to Stay — NFTs are a buzzword on everyone’s lips these days. The NFT market has recently taken a dip from its boom in 2021, along with the crypto and stock markets, but just like cryptocurrency NFTs aren’t going anywhere. When we talk about NFTs, though, what are we actually talking about? NFTs & Web3 Before…

People and Organizations leading companies and brands into Web3 and the Metaverse: Part II — About this series Sgnal.xyz is highlighting innovative thought leaders and organizations who are trailblazers at guiding companies and brands into Web3. About Sgnal: Sgnal.xyz delivers community and social insights for NFT’s & Web3, helping marketers make more confident and informed business decisions for their Web3 products and communities.

Meet the People and Organizations leading companies and brands into Web3 and the Metaverse: Part I — About this series Sgnal.xyz is highlighting innovative thought leaders and organizations who are trailblazers at guiding companies and brands into Web3. About Sgnal: Sgnal.xyz delivers community and social insights for NFT’s & Web3, helping marketers make more confident and informed business decisions for their Web3 products and communities.

TIME’s Bold Approach and the Path for Companies and Brands — September 23, 2021, was a bumpy day for TIME Magazine and its president, Keith Grossman. TIME had just “dropped” an ambitious NFT initiative called TIMEPieces, a collection of over 4,600 individual NFTs highlighting the work of 40 artists. This was not TIME’s first foray into NFTs, but it was its…