Burger Singh has upgraded Gupta burger to the next level.

Burger Singh; thenew lion in the jungle

A home grown burger brand is challenging established foreign brands such as Mcdonald and Burger King.

A local burger dhaba:

• Kabir Jeet Singh worked part time in a burger joint. He created Indian flavours. His colleagues called him Burger Singh.
• In November 2014 he launched Burger Singh. Now it operates 25 outlets. 20 are in Delhi NCR, one each in Dehradun, Pune and Nagpur.
• It’s famous for Indian flavours such as Pao Bhaji and Channa burgers, Udta Punjab, United States Punjab, and more.
• It has raised INR 7.5 crores. It employs 370 people, with revenue of Rs 9 crore in FY18.

From Dhaba to underdogs:

• What started as an experiment in a Gurgaon apartment, has become a local restaurant brand. They aim to grow their revenue three times.
• They plan to increase Burger Singh’s outlet count to 38 by the end of this financial year, and 100 in three years.
• They have also planned 20 franchise outlets in the next three years.

Underdog wants to challenge the hotdogs

• In less than 5 years they are challenging foreign owned brands such as Wendy’s, Burger King, KFC and Mcdonald.
• They have opened 2 restaurants in Uk. They plan to launch 18 more.
• Their secret sauce is in the last mile.
• They are looking to raise INR 50 crores.