The Revolution That Started With a Slice

The First Bitcoin Purchase Was… What? 🍕

May 22 · 3 min read

A Tasty Place to Start

In May 2010, Bitcoin made one of the most significant marks in its (short) history. Let’s look at what Bitcoin Pizza Day is, why it’s important, and the continued impact this day has on the crypto ecosystem.

Florida-based Programmer Laszlo Hanyecz conducted the first known transaction for goods using Bitcoin. His purchase? Two Papa John’s pizzas for 10,000 BTC.

And as Bitcoin’s value soared in the year’s following, Laszlo became a legend in the crypto space. He’s been documented alongside other cryptocurrency pioneers such as Satoshi Nakamoto and Hal Finney.

Today, thousands of companies now offer goods and services for the world’s most popular digital currency — and we’d love to celebrate with you today — check out our KeepKey giveaway below.

Slice, Slice Baby

Laszlo was hungry. So he logged onto the Bitcointalk forum to see if anyone could help.

If you find this hard to believe — take a look for yourself.

May 18: Laszlo offers 10,000 BTC for Pizza. 🍕
May 21: Still waiting…. 👀
May 22: Proof-of-Pizza. 🍕

No Matter How You Slice it…

Beyond being a cool origin story, Bitcoin Pizza Day is an important part of our history, serving as a link to the early days of crypto.

Furthermore, Laszlo is widely-recognized for being the first crypto pioneer willing to experiment with new technology and prove that cryptocurrency can be applied in real life with open-source technology.

Ready to Celebrate?

Bitcoin Pizza Day is a great excuse for all Bitcoiners to come together (with pizza, of course). The crypto ecosystem is often complex, abstract, and serious — which means celebrating on this day is a fun and welcomed change of pace.

1. Head to a Bitcoin Pizza Party like this one hosted by Blockchain Beach.

2. Treat Yo’Self to Bitcoin Pizza Merch from

3. Purchase a Domino’s Pizza via the Lightning Network.

4. Enter our Giveaway for a chance to win a free KeepKey (a $79 value!) See below on how to enter for your chance to win.

🔐Enter for a Chance to Win KeepKey Hardware Wallet*

We’re celebrating Bitcoin Pizza Day by giving away a free KeepKey Hardware Wallet.

💌 Step #1

Subscribe to/Follow “ShapeShift Stories” on Medium (this is our official Medium Publication). Here’s the link:

💌Step #2

Leave a comment of your choice on this blog.

💌 Step #3

Winner Announcement!
* Giveaway ends Friday, May 24th, 2019 at 5:00 pm UTC.
* Shipping and VAT fees may be eligible for international winners.

(And just think — if Laszlo had been hodling his BTC on cold storage, it would be worth $79M).

Food for Thought

While some people always gasp about today’s value of those two pizzas, we often forget that this date marks the most important change in the history of finance.

Was it worth it? Totally. Thank you, Laszlo.

🚀Recommended for you: “10 Projects Pioneering the Crypto Ecosystem.”

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